乡村振兴视角对农村地区皮革工艺美术工作室创建的研究  

Research on the Creation of Leather Arts and Crafts Studios in Rural Areas from the Perspective of Rural Revitalization

作　　者：樊鸿涛[1] FAN Hongtao(Shangluo college,Shangluo 726000,China)

机构地区：[1]商洛学院,陕西商洛726000

出　　处：《皮革与化工》2022年第5期40-44,共5页Leather And Chemicals

基　　金：陕西省社科界2020年度重大理论与现实问题研究项目,项目名称:秦岭文化与当代陕西山水画发展研究(立项号:2020Z382)。

摘　　要：随着我国经济进入消费升级阶段,以手工加工为主的皮具工作室的产品越来越受到消费者的欢迎。本文从乡村振兴视角入手,总结了当前我国农村地区皮革工艺美术工作室发展现状及存在的问题,对工作室的创建与发展思路提出了建议,旨在为我国农村地区皮革产业发展提供借鉴。As China’s economy has entered the consumption upgrade stage, the products produced by the leather studio based on manual processing are becoming more and more popular among consumers.From the perspective of rural revitalization, the current situation of leather crafts studio in Chinese rural areas and the existing problems were summarized. The establishment and the development of arts and crafts studio were suggested. The aim is to provide reference for leather industry development in rural areas of China.

关 键 词：乡村振兴 手工皮具 工作室 品牌营销 

分 类 号：J529[艺术—艺术设计]