增值、转化与创造边界:论数字媒介时代的情感流通  

Value Accretion, Transformation and Boundary Creation: On the Circulation of Emotion in the Digital Media Era

作　　者：袁光锋[1,2] Yuan Guangfeng

机构地区：[1]南京大学新闻传播学院 [2]南京大学亚太发展研究中心,南京210023

出　　处：《南京社会科学》2022年第9期110-119,共10页Nanjing Journal of Social Sciences

基　　金：国家社科基金青年项目“新传播技术与公共情感的形成及演化机制研究”(20CXW025)的阶段性成果。

摘　　要：情感流通在数字媒介时代发生了显著变化,深刻地影响了政治、社会和文化。借助“情感经济”的理论视角,可以解释数字媒介时代情感流通的过程与后果。情感流通的过程包含情感的聚焦、生成、扩散三个环节,情感在流通中会不断积聚价值和能量,形成强大的影响力,也会发生转化,带来意想不到的后果。情感的流通促进它的历时性积累,即情感不会因事件的结束而消失,它会进入人们的记忆,成为评判世界的框架。情感在群体内部以及群体之间的流通,有助于形成社群边界和认同,建立个体与共同体之间的意义关联,但也可能加剧群体之间的冲突。情感流通的研究在一定程度上可以超越情感研究的个体视角和社会文化建构视角,帮助我们更好地理解数字媒介时代的情感文化形成与公共性问题。The circulation of emotion has changed significantly in the digital media era, profoundly affecting politics, society and culture. With the theoretical perspective of “affective economy”, the paper tries to explore the process and consequences of emotional circulation. The process of emotional circulation includes three steps: focus, formation and diffusion of emotion. Emotion will constantly accumulate value and energy in the circulation, form a strong influence, and will also be transformed, bringing unexpected consequences. The circulation of emotion promotes its diachronic accumulation, that is, the emotion will not disappear with the end of the event, but will enter people’s memory and become the framework for judging the world. The circulation of emotion within and among groups helps to form community boundaries and identities, and establish meaningful associations between individuals and communities, but it may also aggravate conflicts between groups. To some extent, the study of emotional circulation can transcend the individual perspective and social cultural construction perspective of emotion research and help us better understand the formation of emotion culture and publicity in the digital media era.

关 键 词：数字媒介 情感经济 情感流通 情感潜能 情感转化 

分 类 号：G206.2[文化科学—传播学]