文旅融合新态势下的夜游发展方向及路径——以山西古城为例  

Development Trends and Paths of Night Tourism in the New Situation of Culture-Tourism Integration:A Case Study of Ancient Cities in Shanxi

作　　者：杨阳 胡炜霞[1] YANG Yang;HU Wei-xia(Shanxi Normal University,Taiyuan,Shanxi,030000,China)

机构地区：[1]山西师范大学历史与旅游文化学院,山西太原030000

出　　处：《武汉商学院学报》2022年第5期23-27,共5页Journal of Wuhan Business University

基　　金：黄河文化生态研究院项目《山西黄河旅游精品带高质量发展规划》(项目编号:HH202007);山西师范大学研究生创新项目(项目编号:2021XSY013)。

摘　　要：近些年,国内外城市夜游发展在夜间经济中占据着越来越重的比例,推动着城市经济的发展,发展夜间旅游成为当前旅游消费增长的新途径。在文旅融合的大背景下,以山西五大古城为例,通过实地考察、深入调研等方法,对山西古城的发展基础及消费市场进行了解,分析了山西古城夜游发展中的不足以及出现的问题,对古城夜游的新发展提出了发展方向及路径。通过对山西古城夜游的研究,可以对山西旅游在新政策环境下的发展提供了更多、更新的增长点,同时也能够给全国古城夜游发展提供借鉴意义,促进古城文化和旅游的深度融合。In recent years,the development of night tourism in domestic and foreign cities has accounted for an increasing proportion of the nighttime economy and promoted the development of urban economy,thereby making night tourism become a new way of increasing tourism consumption.Under the background of cultural tourism,this paper,taking five ancient cities of Shanxi as examples,explores the foundation for development and consumer market of ancient cities in Shanxi through field trips and in-depth investigations,analyzes the deficiencies and problems in the development of their night tourism,and puts forward trends and paths for the new development.The study on night tourism in ancient cities of Shanxi can provide not only more updated growth drivers for the development of Shanxi tourism in the new policy environment,but also reference for the development of night tourism in ancient cities all over China,promoting the deep integration of culture and tourism of ancient cities.

关 键 词：夜游 山西古城 旅游六要素 

分 类 号：F592.7[经济管理—旅游管理]