资源基础、动态能力与制造企业服务化转型——基于美的集团的案例研究  

Resource Base,Dynamic Capabilities and Service-oriented Transformation of Manufacturing Enterprises:Based on the Case Study of Midea Group

作　　者：向海燕[1] 李梦晨 Xiang Haiyan;Li Mengchen(School of Economics&Management,Xi’an Technological University,Xi’an 710021,China)

机构地区：[1]西安工业大学经济管理学院,西安710021

出　　处：《技术经济》2022年第12期157-167,共11页Journal of Technology Economics

基　　金：国家社会科学基金“基于高溢价并购视角的非关联大股东的公司治理机制及效果研究”(20XGL005)。

摘　　要：基于资源基础与动态能力双视角,选取美的集团作为案例研究对象,采用“资源基础-动态能力-服务化转型”的逻辑框架,探究资源基础与动态能力的互动耦合与协同演化对制造企业服务化转型的影响,并运用扎根理论构建过程机理模型。研究发现:服务化转型的实现依赖于对关键资源的运用,动态能力助力资源发挥最大功效,同时实现自身演化发展;“产品导向服务化-客户导向服务化”构成服务化转型两阶段,第一阶段注重运用组织柔性能力对内部资源开发与重构;第二阶段注重运用变革更新能力和技术柔性能力对内外部资源进行整合与协同,最终实现上下游服务联动及“顾企一体化共生”。Based on the dual perspectives of resource base and dynamic capability,Midea Group is selected as the case study object,and the logical framework of“resource base-dynamic capability-service-oriented transformation”was adopted to explore the interactive coupling and co-evolution of resource base and dynamic capability to serve manufacturing enterprises,and the grounded theory is used to build the process mechanism model.The study found that the realization of service-oriented transformation depends on the use of key resources,and dynamic capabilities help resources to maximize their effectiveness,while achieving their own evolution and development;The first stage focuses on the use of organizational flexibility to develop and reconstruct internal resources;the second stage focuses on the integration and coordination of internal and external resources using the ability to change and update and technical flexibility,and ultimately achieve upstream and downstream service linkage and“integrated symbiosis between customer care and enterprise”.

关 键 词：资源基础 动态能力 服务化转型 

分 类 号：F272[经济管理—企业管理] C93[经济管理—国民经济]