绿色生态理念视阈下的包装设计探究  

Research on Packaging Design From the Perspective of Green Ecological Concept

作　　者：田莉[1] TIAN Li(Hunan Vocational College of Electronic and Technology,Changsha 410000,China)

机构地区：[1]湖南电子科技职业学院,湖南长沙410000

出　　处：《鞋类工艺与设计》2023年第3期64-66,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：在商品包装设计工作开展时,由于消费者攀比意识与虚荣心作祟,进而使得包装市场趋向于奢靡、铺装、浪费的趋势,严重影响到产品包装设计行业的良性可持续发展。为此,在绿色生态理念下,应当客观分析绿色生态设计理念与包装设计的关系,认识到绿色生态设计视阈下,包装设计工作的新要求,如功能要求、结构要求、循环周期等。在具体设计工作开展时,应当从以下方面入手,如减量化的设计、包装材料设计、包装图形设计、包装潮流设计等。本文就绿色生态理念视阈下,包装设计工作进行分析探讨。In the development of commodity packaging design,due to the consumer consciousness and vanity,and then make the packaging market tends to extravagance,pavement,waste trend,seriously affect the benign sustainable development of product packaging design industry.Therefore,under the concept of green ecological design,we should objectively analyze the relationship between the concept of green ecological design and packaging,and realize the new requirements of packaging design from the perspective of green ecological design,such as functional requirements,structural requirements,cycle cycle,etc.In the specific design work,should start from the following aspects,such as reduction design,packaging material design,packaging graphic design,packaging trend design,etc.This paper analyzes and discusses the packaging design from the perspective of green ecological concept.

关 键 词：绿色生态 绿色生态设计 包装设计 实际应用 

分 类 号：TS206.2[轻工技术与工程—食品科学]