场景理论下我国中学生文创教育场景塑造——以北大附中水煮蛋设计工作室为例  

作　　者：陈瑞清 彭美琪 闫佳琦 

机构地区：[1]清华大学新闻与传播学院

出　　处：《北京文化创意》2023年第1期35-44,共10页Beijing Culture Creativity

摘　　要：文化的繁荣兴盛与文化产业的发展壮大息息相关。文化创意人才作为文创产业的重要组成部分,是推动其蓬勃发展的主体力量。培育新一代青年文创人才对于激发全民族文化创新活力、提高我国在新时代的文化软实力具有重要意义。除了在大学设置文创相关专业与课程以外,在中等教育阶段便为学生营造浓厚的创造性文创设计氛围是将青年文创人才培育环节前移的有效举措。文章通过对北京大学附属中学水煮蛋设计工作室进行实地调研,并以场景理论视角为基础,对其既有文创场景塑造与人才培养模式进行多维度分析,发现其以较为成熟、专业的工作室模式为学生提供了一个发掘创造力与施展创意的文化场景,在创造出丰富文创成果的同时培育出了大量文创人才,对于中学文创教育的开展具有一定的参考价值与指导意义。The prosperity of culture cannot be separated from the development and expansion of the cultural industry.Cultural and creative talents,as an important part of the cultural and creative industry,are also the main force to promote the vigorous development of the cultural and creative industry.Cultivating a new generation of cultural and creative talents is of great significance for China to improve its cultural soft power and promote the vitality of cultural innovation and creativity.In addition to setting up courses and majors related to cultural and creative education in universities,more ways of cultural and creative education should be explored.such as creating a more creative cultural and creative design atmosphere for students in the secondary education stage.Through field research on Boiling Egg Design Studio in The Affiliated High School of Peking University,and multi-dimensional analysis of its cultural and creative scenes shaping and talent cultivation mode from the perspective of the theory of scenes,it is found that the studio provides students with a more mature and professional studio mode to explore and display creativity in a cultural scene,bringing plenty of cultural and creative achievements,while also cultivating a large number of cultural and creative talents.It reflects the value and meaning of cultural and creative education for middle school students.

关 键 词：场景理论 文创教育 文化创意 文创人才培养 

分 类 号：G63[文化科学—教育学]