高校图书馆红色文献阅读推广思考  

Research on Red Literature Reading Promotion in University Libraries

作　　者：陈元娟[1] CHEN Yuan-juan(Library of Meizhouwan Vocational Technology College,Putian 351119,China)

机构地区：[1]湄洲湾职业技术学院图书馆,福建莆田351119

出　　处：《图书馆研究》2023年第2期72-79,共8页Library Research

基　　金：2020年度福建省中青年教师教育科研项目“‘三全育人’理念下高校图书馆红色文化资源育人路径研究”(项目编号:JAS20721)研究成果之一。

摘　　要：通过文献调研和网络调研,结合拉斯韦尔5W传播理论,梳理总结出当前我国高校图书馆红色文献阅读推广存在推广主体缺乏协作性、推广内容缺乏深入性、推广方式缺乏创新性、推广对象缺乏广泛性、推广效果缺乏长效性等问题;提出了合纵连横、联盟推广,转型升级、深化推广,突破圈层、拓展推广,数实融合、创新推广,制定机制,长效推广的应对策略。结合“三全育人”理念、“元宇宙”概念、“国家文化数字化”战略等时代背景和语境对红色文献的协同推广、智慧推广与全球推广进行了思考与展望。Through literature research and network research,combined with Lasswell's 5W communication theory,this paper summarizes the problems existing in the promotion of red literature reading in university libraries in China,such as the lack of cooperation among the promotion subjects,the lack of depth in the promotion con⁃tent,the lack of innovation in the promotion methods,the lack of universality in the promotion objects,and the lack of long-term effect in the promotion.Put forward the vertical and horizontal,alliance promotion,transformation and upgrading,deepening the promotion,breakthrough circle,expand the promotion,data inte⁃gration,innovation promotion,formulate mechanism,long-term promotion strategy.Combined with the back⁃ground and context o“f three full education”concept“,meta-universe”concept“,national cultural digitaliza⁃tion”strategy,etc,this paper thinks and forecasts the collaborative promotion,intelligent promotion and glob⁃al promotion of red literature.

关 键 词：红色文献 阅读推广 高校图书馆 5W传播理论 

分 类 号：G258.6[文化科学—图书馆学] G252.17