制度逻辑视角下的企业“以市场换技术”机制研究  

Research on the mechanism of“market for technology”from the perspective of institutional logic

作　　者：张颖[1] 许强[1] 程聪[2] Zhang Ying;Xu Qiang;Cheng Cong(School of Management,Zhejiang University of Technology,Hangzhou 310023,Zhejiang,China;China Institute for Small and Medium Enterprises,Zhejiang University of Technology,Hangzhou 310023,Zhejiang,China)

机构地区：[1]浙江工业大学管理学院,浙江杭州310023 [2]浙江工业大学中国中小企业研究院,浙江杭州310023

出　　处：《科研管理》2023年第4期93-102,共10页Science Research Management

基　　金：国家自然科学基金项目(71772164,2018.01—2021.12);浙江省自然科学基金项目(LR19G020001,2019.01—2022.12)。

摘　　要：一直以来,关于我国“以市场换技术”制度的有效性研究一直存在较大的分歧。从制度逻辑的微观视角出发,通过三花与兰柯、丹佛斯两个企业竞合事件的纵向案例分析,研究发现:“以市场换技术”范式下中外企业竞合过程中的主导制度逻辑变革包括改革型逻辑转变和发展型逻辑转变两种范式。在改革型逻辑转变过程中,中国企业基于市场优先策略,采取先隔离再跟进的市场启发机制和先探索再利用的技术积累范式。而在发展型逻辑转变过程中,中国企业则基于技术优先策略,采取的是先跟进再隔离的市场启发机制和先利用再探索的技术积累范式。研究结论对于我国企业如何充分利用市场规则和技术机制来实现竞争赶超具有实践启发意义。Since the beginning of the 1990s,the system of"market-for-technology"was launched as a national innovation strategy of China′s reform and opening-up.The purpose of this strategy is to improve the technological level of Chinese enterprises by transferring/opening the huge market of China to foreign enterprises and introduce and absorb foreign advanced technologies.However,the market practice in the past 30 years shows that"market opening"has not made local enterprises obtain advanced technology well,and most of them are lost in the cycle of technological"catching up,lagging behind,catching up and lagging behind again".Thus,under the policy of"market-for-technology",how to develop an appropriate market and technology strategy for domestic enterprises to catch up with foreign companies?In this paper,we adopt the single-case exploratory research method,take two typical M&A cases of Sanhua with Lankel,and Sanhua with Danfoss as the research object,and then obtain the following research conclusions.First,the institutional logic changes in the process of competition and cooperation between Chinese and foreign companies under the framework of"market-for-technology"include two mechanisms:reform-oriented logic transformation and development-type logic transformation.Further,the reform logic transformation usually takes place in the emerging markets with relatively low product technology threshold and huge market potential to be developed.Its logic basis is that the market positions of the two parties in the competition and cooperation will be completely changed with the change of the competition and cooperation relationship.In the process of reform-oriented logic transformation,based on market-first strategy,local enterprises adopt the market heuristic strategy which is isolation first and then follow-up,and the technology accumulation paradigm which is exploration first and then use.Second,developmental logic is usually generated in a relatively mature market with a high technical threshold of products.Its logical basis

关 键 词：“以市场换技术” 制度逻辑变革 市场启发 技术积累 

分 类 号：F273.1[经济管理—企业管理]