运营中断风险下企业营业中断保险购买策略研究  

Purchase Strategy of Business Interruption Insurance under the Risk of Operational Interruption

作　　者：刘纯霞 陈友余 汪寿阳[3] LIU Chun-xia;CHEN You-yu;WANG Shou-yang(College of Economics and Business Administration,Changsha University of Science and Technology,Changsha 410114,China;Accounting School,Hunan University of Finance and Economics,Changsha 410205,China;Academy of Mathematics and System Science,Chinese Academy of Sciences,Beijing 100190,China)

机构地区：[1]长沙理工大学经济与管理学院,湖南长沙410114 [2]湖南财政经济学院会计学院,湖南长沙410205 [3]中国科学院数学与系统科学研究院,北京100190

出　　处：《中国管理科学》2023年第4期26-34,共9页Chinese Journal of Management Science

基　　金：国家自然科学基金资助项目(71802075);中国博士后科学基金资助项目(2017M622562);湖南省教育厅科学研究资助项目(18A445,19B093);湖南省社会科学评审委员会课题(XSP17YBZC015)。

摘　　要：基于购买主体和承保主体双视角,对运营中断风险下制造商购买策略、零售商购买策略、联合购买策略和不购买策略4种情景进行对比分析,探寻营业中断保险的购买决策边界、风险转移效果、价值实现过程及影响机理。研究结果表明:制造商购买策略和联合购买策略均能有效转移运营中断风险,其转移效果由中断惩罚系数、零售商商誉损失和零售商融资成本损失决定;不同购买策略在供应链上的保险价值增值效应不同;保险公司在综合考虑保费率、保额和投资收益率的基础上制定营业中断保险定价决策,实现投资收益最大化。将供应链合作和营业中断保险引入企业风险管控,能促成供应链合作,实现多方共赢。As an important means of risk management,business interruption insurance can effectively transfer the risk of business interruption and help enterprises resume normal operation.In this paper,it is assumed that there is a supply chain system composed of only a manufacturer,a retailer and an insurance company.The manufacturer sets wholesale price and the retailer sets order quantity to meet the definite market demand,the insurance company sets appropriate price(premium rate) for insurance products to attract manufacturers or retailers.Supply disruption risk coefficient was introduced to describe the operational disruption risk,and disruption penalty coefficient,goodwill loss and financing cost loss were used to analysis the impact of disruption on the supply chain.On the basis of the above,four strategies in purchasing BI insurance qre explored:manufacturer's individual purchase strategy,retailer's individual purchase strategy,joint purchase strategy(joint purchase by manufacture and retailer) and non-purchase strategy.Double integral,convex optimization method and zero-point theorem are used to explore the purchase boundary of business interruption insurance,and to analyze the differences in risk transfer effects of different strategies and the similarities and differences in the value realization process.It is found that:(1)In terms the effect of transferring the risk of operation interruption,joint purchase strategy is better than no purchase strategy and retailer purchase strategy,manufacturer purchase strategy is better than no purchase strategy,and whether joint purchase strategy is better than manufacturer purchase strategy is determined by the value of ξ_R-φ;(2)Joint purchase strategy and manufacturer's purchase strategy can realize the insurance value and increase its value.Whether the retailer has the same effect depends on the value of ξ_R-φ;(3)The premium rate is negatively correlated with the insured amount and the return on premium investment.Among the four strategies,the joint purchase strategy h

关 键 词：营业中断保险 运营中断风险 风险转移 保费率 

分 类 号：F274[经济管理—企业管理]