国际会展业发展趋势及上海提升国际会展之都能级的对策  被引量:1

Development Trends of International Convention and Exhibition Industry and Countermeasures to Enhance Shanghai’s Capability as an International Convention and Exhibition Capital

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作  者:朱贻文 张旭敏 曾刚[1] Zhu Yiwen;Zhang Xumin;Zeng Gang

机构地区:[1]华东师范大学,上海200062

出  处:《科学发展》2023年第8期34-41,共8页Scientific Development

摘  要:新形势下,充分发挥会展业对产业创新的促进作用,对推动上海高质量发展、践行创新驱动战略具有重大的现实意义。借鉴国际顶尖会展城市经验,在存量竞争激烈、现有空间有限的背景下,从增量入手聚焦集成电路、生物医药、人工智能等九大战略性新兴产业,打造一整套相关产业的顶尖会展群,形成“上海牌”会展品牌系列。Under the new situation,it is of great practical significance to give full play to the role of the convention and exhibition industry in promoting industrial innovation to promote Shanghai’s high-quality development and practice the innovation-driven strategy.Drawing on the experience of top international convention and exhibition cities,against the background of fierce competition in stock and limited space available,we will focus on nine strategic emerging industries such as integrated circuits,biomedicine,artificial intelligence,etc.from the incremental perspective,so as to create a whole set of top convention and exhibition clusters of the relevant industries and form a series of“Shanghai-branded”convention and exhibition brands.

关 键 词:会展业 进博会 国际会展之都 

分 类 号:F713.83.51[经济管理—广告]

 

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