企业数字化转型的同群效应  

The Peer Effect of Enterprise Digital Transformation

作　　者：李倩[1] 王诗豪 邓沛东 王柯蕴 Li Qian;Wang Shihao;Deng Peidong;Wang Keyun(School of Economics and Finance,Xi'an Jiaotong University,Xi'an 710061,China)

机构地区：[1]西安交通大学经济与金融学院,陕西西安710061

出　　处：《科技进步与对策》2023年第17期1-12,共12页Science & Technology Progress and Policy

基　　金：教育部人文社会科学规划基金项目(17YJA790047);陕西省软科学重点项目(2020KRZ018);广电总局部级社会科学研究项目(GD2033);陕西省哲学与社会科学重大理论与现实问题研究项目(20JZ-25)。

摘　　要：在数字经济时代,企业数字化转型成为学术界关注的热点。聚焦企业数字化转型的同群效应,基于2007—2020年沪深A股上市公司数据进行实证研究,结果发现:第一,公司数字化转型存在显著行业同群效应,即同行业其它公司数字化转型能够显著推动该公司数字化转型。第二,企业信息环境和行业竞争是促进公司数字化转型同群效应产生的主要因素。第三,数字化转型的同群效应在男性CEO、高学历CEO企业,以及低金融科技发展水平地区企业更显著。第四,行业中追随者和领导者相互模仿,但追随者模仿领导者更多。进一步研究发现,模仿同行企业数字化转型的好处只在高数字化水平企业体现。结论不仅能够揭示中国上市公司数字化转型战略影响机理及经济后果,而且可为驱动企业数字化转型提供相关理论基础与经验借鉴。The outbreak of COVID-19 and the shocks of geopolitical risks have brought great challenges to China's economic development.Technological innovation,the flow of production factors and the confidence of economic agents have also suffered.In order to boost the market vitality,digital transformation has become one of the value strategies for firms.Digital transformation can effectively reduce information asymmetry and optimize resource utilization and improve productivity;it helps to reduce operating risk and improve internal and external governance to reduce debt default risk and it promotes stakeholders'participation of business decisions,and strengthens the orientation of corporate social responsibility.With the popularity of digital transformation in enterprises,the research on digital transformation has been enriched gradually,covering the measurement of digital transformation and the economic consequences of digital transformation,such as enterprise value,enterprise risk and strategic decision.Although existing studies have confirmed the positive effects of digital transformation,little literature has explored the mutual influence of corporate digital transformation behavior.This paper proposes that the firms'decision-making behavior will influence each other,and the digital transformation of firms may be affected by the peer firms'digital transformation from the two following aspects.According to the information imitation theory,there are serious information asymmetry between firms and their stakeholders in an uncertainty environment.In order to reduce information costs,the firms are more likely to imitate the actions containing value information of other firms.Digital transformation,as a kind of value strategy,can effectively reduce the degree of information asymmetry between firms and investors,and improve the capital market performance.By imitating the digital transformation behavior of other firms,firms with low information transparency pass more information about firms'values to investors to reduce their

关 键 词：数字化转型 同群效应 信息不对称 市场竞争 

分 类 号：F272.7-39[经济管理—企业管理]