基于模糊方法的营商环境分析——以南京市为例  

Analysis of Business Environment Based on Fuzzy Methods:A Case Study of Nanjing City

作　　者：刘尉 许薇 王传轶 赵大方 叶国菊 LIU Wei;XU Wei;WANG Chuan-yi;ZHAO Da-fang;YE Guo-ju(School of Mathematics,Hohai University,Nanjing 211100,China;School of Mathematics and Statistics,Hubei Normal University,Huangshi 435002,China)

机构地区：[1]河海大学数学学院,江苏南京211100 [2]湖北师范大学数学与统计学院,湖北黄石435002

出　　处：《数学的实践与认识》2023年第8期126-138,共13页Mathematics in Practice and Theory

基　　金：国家冰川冻土沙漠科学数据中心项目(2021kf03);湖北省教育厅重点项目(D20192501)。

摘　　要：从政务、法治、市场和社会4个维度出发,基于企业满意度的调研,构建营商环境评价指标体系,指标权重采用主客观组合赋权法,其中主观权重源自模糊层次分析法,客观权重源自熵权法.采用模糊n-cell数弱序排序法,得出南京市各区域的营商环境满意度排名,明确各区差距及三年发展趋势,提出对策与建议.研究表明,2019-2021年间,各区在营商环境建设上政策落实进展不平衡,动态发展趋势不同,部分地区差距明显,或评分逐年下降,或发展波动较大.Starting from the four dimensions of government affairs,the rule of law,the market and society,the business environment evaluation index system is established based on the enterprise satisfaction survey.The weight of the index is determined by the subjective and objective combination weighting method,in which the subjective weight is derived from the fuzzy analytic hierarchy process,and the objective weight is derived from the entropy weight method.The ranking of business environment satisfaction of each region in Nanjing was obtained by using the weak order ranking method of fuzzy n-cell numbers,the gap between each region and the three-year development trend were clarified,and the countermeasures and suggestions were put forward.The research shows that from 2019 to 2021,the implementation of policies on business environment construction in each district is uneven,and the dynamic development trend is diferent.The gap between some regions is obvious.Some scores decrease year by year,while others fluctuate greatly.

关 键 词：模糊层次分析法 模糊n-cell数 营商环境 

分 类 号：F279.27[经济管理—企业管理] F224[经济管理—国民经济]