大众传媒视域下制浆造纸专业育人教育传播实效性  

Effectiveness of Education Communication of Pulp and Papermaking Major from the Perspective of Mass Media

作　　者：刘晓[1] LIU Xiao(Xi'An Aeronautical Polytechnic Institute,Xi'an 710089,China)

机构地区：[1]西安航空职业技术学院,陕西西安710089

出　　处：《造纸科学与技术》2023年第4期85-88,共4页Paper Science & Technology

基　　金：西安航空职业技术学院校级项目(20XHSK-06)。

摘　　要：大众传媒时代对制浆造纸专业育人教育工作的实效性提供了机遇,也带来了挑战,高校应抓紧机遇,探索大众传媒与专业育人教育的深度融合,提升教育质量和效率。简述了制浆造纸专业育人教育现状,探究了大众传媒在制浆造纸专业育人教育工作中的价值体现,分析了大众传媒视域下制浆造纸专业育人教育传播实效性存在的问题与影响因素,针对这些问题提出了增强传播实效性的实现路径,主要包括:加强育人教育重要性认知,提升教师与学生的融媒体素养,完善育人教育传播模式和优化大众传媒环境等。The era of mass media provides opportunities and challenges for the effectiveness of pulp and papermaking professional education.The universities should seize the opportunity to explore the deep integration of mass media and professional education to improve the quality and efficiency of education.This paper briefly described the current situation of education of pulp and papermaking major,and explored the value of mass media in the education of pulp and paperking major,.The problems and influencing factors was analyzed in the communication effectiveness of education of pulp and papermaking major from the perspective of mass media.We proposed the realization path to enhance the communication effectiveness in view of these problems.mainly including strengthening the awareness of the importance of education,improving the media literacy of teachers and students,improving the communication mode of education and optimize the mass media environment.

关 键 词：大众传媒 制浆造纸专业 育人教育 传播实效性 实现路径 

分 类 号：F407.83[经济管理—产业经济]