城市新游记——一众文旅新IP出圈宝录  

New trends in traveling A treasuretrove of new city slogans

作　　者：高凡婷 李岩 无(图) 

机构地区：[1]不详 [2]新华社

出　　处：《创新世界周刊》2023年第9期22-41,共20页Innovation World Weekly

摘　　要：“青春没有售价,硬座直达拉萨!”年初,一句洒脱不羁的口号,开启了席卷全国的旅游狂欢。“淄博烧烤三件套”“重庆一城千面”“沙都穿梭千年”……多个地方凭着独特的城市IP纷纷出圈,成了社交媒体的“大宝贝儿”,带起了一波又一波“流量狂潮”。背后,究竟是什么在隐隐发力?At the beginning of the year,a free-spirited slogan started a tourism carnival sweeping the country."Zibo 3-piece BBQ meal set","Thousand faces of Chongqing","Shadu through a thousand years"..Many places have emerged with their unique city slogans,trending and becoming the"favorites"of social media.What is the force behind it all?

关 键 词：三件套 社交媒体 宝贝儿 游记 洒脱 

分 类 号：I26[文学—中国文学]