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作 者:刘洋[1] LIU Yang(School of Data Applied Economics,Guizhou University of Finance and Economics,Guiyang 550000)
机构地区:[1]贵州财经大学大数据应用经济学院,贵阳550000
出 处:《食品工业》2023年第10期260-262,共3页The Food Industry
摘 要:“一带一路”倡议的实施,为越来越多企业更好拓展“一带一路”沿线国家和地区的市场起到了积极推动作用。在“一带一路”倡议实施背景下,以及伴随着数字经济的发展,食品企业如何更好地乘着政策东风,强化其在“一带一路”沿线国家和地区的市场布局成为众多食品企业必须关注的内容。为此,本文立足数字经济发展,以及“一带一路”倡议实施背景,针对当前我国食品企业数字经济发展的现状,以及其如何有效进行市场规划和布局进行了观点的阐释。希望通过本文的观点阐释,能够为更多食品企业出色进行市场布局提供经验分享和借鉴。The implementation of the"the Belt and Road"initiative has played a positive role in promoting more and more enterprises to better expand the market of countries and regions along the"the Belt and Road".In the context of the implementation of the"the Belt and Road"initiative,and with the development of the digital economy,how food enterprises can better take advantage of the policy to strengthen their market layout in the countries and regions along the"the Belt and Road"has become the focus of many food enterprises.For this reason,based on the development of digital economy and the implementation background of the"the Belt and Road"initiative,this paper explains the current situation of the development of digital economy in China's food enterprises and how to effectively carry out market planning and layout.I hope that through the interpretation of the viewpoints in this article,we can provide experience sharing and reference for more food companies to excel in market layout.
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