连云港市语言景观研究——以连云港市商铺招牌为例  

A Survey and Study of the Linguistic Landscape in Lianyungang——Taking Lianyungang Shop Signs as Examples

作　　者：邱莉芹[1] 闫安阳[2] 孙子焱 QIU Liqin;YAN Anyang;SUN Ziyan(School of Literal Arts,Lianyungang Normal College,Lianyungang 222006,China;School of Public Administration,Lianyungang Technical College,Lianyungang 222006,China)

机构地区：[1]连云港师范高等专科学校文学院,江苏连云港222006 [2]连云港职业技术学院公共管理学院,江苏连云港222006

出　　处：《连云港师范高等专科学校学报》2023年第3期33-37,共5页Journal of Lianyungang Normal College

基　　金：连云港市社会科学基金项目“关于连云港市语言景观问题的调查与研究”(项目编号:22LKT0124)。

摘　　要：语言景观反映着城市的语言生态,关系到城市形象在人们心中的整体构建。连云港市商铺招牌语言景观存在语码取向错误、拼写错误、滥用繁体字等问题。为解决商铺招牌存在的问题,改进连云港市语言景观,学校要夯实学生的语言文字基础,政府要加强语言文字规范宣传和推广,工商、城管等部门要加强对语言文字规范化的监督与管理。The linguistic landscape reflects the linguistic ecology of the city,and relates to the whole construction of the city image in People's mind.There are some problems in the linguistic landscape of shop signs in Lianyungang City,such as wrong language code orientation,wrong spelling and abuse of traditional Chinese characters.It is an important way to solve the problem of linguistic landscape of shop signs that the school should strengthen the linguistic foundation of students,the government should strengthen the propaganda and promotion of linguistic standardization,and the departments of Industry and commerce and urban management should strengthen the supervision and management of Language and character normanization.

关 键 词：语言景观 连云港市 商铺招牌 规范 

分 类 号：H316[语言文字—英语]