揠苗助长还是循序渐进:创业教育对国家创业活动的影响机制研究  

Pulling up the Seedlings or Taking a Step-by-Step Approach:A Study of the Mechanisms of Entrepreneurship Education's Impact on National Entrepreneurial Activity

作　　者：焦豪[1] 王林栋 JIAO Hao;WANG Lin-dong(Business School,Beijing Normal University)

机构地区：[1]北京师范大学经济与工商管理学院

出　　处：《教育经济评论》2023年第4期44-60,共17页China Economics of Education Review

基　　金：国家社科基金重大项目“高质量发展情境下中国企业的高端化战略变革理论研究”(21&ZD139);国家自然科学基金优秀青年科学基金项目“动态能力和持续竞争优势”(72022005)。

摘　　要：创业教育对国家创业活动具有重要的影响。本文探究了高等教育阶段和义务教育阶段两种不同类型创业教育对创业活动的影响效应及其内在传导机制,并讨论了媒体创业宣传的调节效应。研究发现:高等教育阶段创业教育对创业活动有显著的正向影响作用;义务教育阶段创业教育对创业活动有显著的负向影响作用;媒体创业宣传显著正向调节高等教育阶段创业教育与国家创业活动之间的关系;高等教育阶段创业教育通过降低创业者的失败恐惧感,正向促进创业活动开展。本文丰富了创业教育与国家创业活动相关领域的研究,为国家如何激活创业活动提供了理论和实证依据,具有重要的政策意义。Entrepreneurship education has a significant impact on entrepreneurial activities at the national level and has attracted the continued interest of academicians.This study investigates the impact effects of two distinct types of entrepreneurship education on national entrepreneurial activity,namely at the tertiary and basic levels,as well as the moderating influence of media entrepreneurship advocacy.First,entrepreneurship education at the tertiary level has a significant positive effect on entrepreneurial activities;entrepreneurship education at the basic level has a significant negative effect on entrepreneurial activities.Second,media entrepreneurshipadvocacy moderates the relationship between entrepreneurship education at the tertiary level and national entrepreneurial activities.Finally,entrepreneurship education at the tertiary level contributes positively to the growth of national entrepreneurial activities by reducing entrepreneurs'fear of failure.These results have significant theoretical and practical implications as they expand the comprehension of the relationship between entrepreneurship education and entrepreneurial activity at the national level.

关 键 词：创业教育 创业活动 媒体创业宣传 失败恐惧感 

分 类 号：F279.2[经济管理—企业管理] G647.38[经济管理—国民经济]