中国消费者需要什么样的精品葡萄酒?  

What Rind of Fine Wines do Chinese Consumers Need?

作　　者：Rayna 

机构地区：[1]不详

出　　处：《葡萄酒》2023年第7期68-71,共4页Wine

摘　　要：近年来,在“喝少不如喝好”风潮的影响下,精品葡萄酒得到越来越多的关注。作为一种投资工具,精品葡萄酒在过去一年的表现更是不俗。那么,对于中国消费者来说,什么样的精品葡萄酒才是他们想要的呢?In recent years,under the influence of the trend of"drinking well',fine wines have gained more and more attention.As an investment tool,fine wines have performed particularly well in the past year.So what kind of fine wines do Chinese consumers want?

关 键 词：葡萄酒 消费者 中国 投资 精品 风潮 

分 类 号：F42[经济管理—产业经济]