浅谈手机靓号评估  

On the Evaluation of Mobile Phone Number

作　　者：罗正魁 芦爱玲 Luo Zhengkui;Lu Ailing(Newland Appraisal Co.,Ltd.,Xi'an 710017;Zenith Assets&Real Estate Appraisal Co.,Ltd.,Xi'an 710001)

机构地区：[1]新兰特房地产资产评估有限公司,陕西西安710016 [2]正衡房地产资产评估有限公司,陕西西安710001

出　　处：《中国资产评估》2023年第12期65-71,共7页Appraisal Journal of China

摘　　要：2015年9月1日开始手机卡实名制,随着智能手机的普及化,越来越多的应用场景需要绑定个人手机号,对追求手机靓号的人来说,手机靓号更加重要。通常说的靓号多数指由阿拉伯数字组成的连续相同的号码及较为顺口的顺子号,或者含有特殊意义的吉祥号码。手机靓号由于自身的稀缺性和唯一性,对不同的人有着不同的特殊意义。手机靓号的估值受到多重因素影响。连号是大家所共同认知的靓号,本文仅探讨连号的手机靓号评估。The mobile phone card real-name registration system was launched on September 1st,2015.With the popularization of smart phones,more and more application scenarios need to bind personal mobile phone numbers,which is more important for those who pursue mobile phone nicknames.Generally speaking,most of the beautiful numbers refer to the continuous and identical numbers composed of Arabic numerals,which are smooth and straight,or auspicious numbers with special meanings.Because of its scarcity and uniqueness,mobile phone nicknames have different special meanings for different people.The valuation of mobile phone nicknames is affected by multiple factors.Serial numbers are well-known nicknames,and some auspicious numbers,such as birthday numbers,are mobile phone nicknames that only have special significance to some people.This paper only discusses the evaluation of mobile phone nicknamewith serial number.

关 键 词：电信网码号资源 约定使用权 稀缺性和唯一性 地域性 参照体系 

分 类 号：F62[经济管理—产业经济] F724