数字技术在四川少数民族地区乡村旅游中的应用与发展  

Application and development of digital technology in rural tourism of ethnic minority areas in Sichuan

作　　者：于若菡 李文毅 顾家嘉 YU Ruohan;LI Wenyi;GU Jiajia(Chengdu University of Information Technology,Chengdu 610225,China)

机构地区：[1]成都信息工程大学,成都610225

出　　处：《计算机应用文摘》2024年第4期55-56,59,共3页Chinese Journal of Computer Application

摘　　要：随着数字技术的迅速发展,四川少数民族地区正在积极探索其在乡村旅游中的应用,以提高旅游经济的竞争力并保护当地的文化遗产。大数据、人工智能、虚拟现实以及增强现实技术在这一领域展现出巨大的潜力,有助于优化游客体验、实现智能管理、提供定制服务和传承文化。与此同时,这也引发了一系列问题,包括数据安全、文化失真以及技术过度依赖等。With the rapid development of digital technology,ethnic minority areas in Sichuan are actively exploring its application in rural tourism to improve the competitiveness of the tourism economy and protect local cultural heritage.Big data,artificial intelligence,virtual reality,and augmented reality technologies have shown tremendous potential in this field,helping to optimize tourist experiences,achieve intelligent management,provide customized services,and inherit culture.At the same time,this has also raised a series of issues,including data security,cultural distortion,and excessive reliance on technology.

关 键 词：数字技术 四川少数民族地区 乡村旅游 

分 类 号：G206[文化科学—传播学]