分形艺术与传统中式纹样融合下的文创产品的商业应用  

Business application of cultural and creative products through the fusion of fractal art and traditonal Chinese patterns

作　　者：周颖[1] 徐律[1] 张诗云 ZHOU Ying;XU Lyu;ZHANG Shiyun

机构地区：[1]上海工程技术大学

出　　处：《时尚设计与工程》2024年第1期32-34,共3页The Journal of Fashion Design and Engineering

基　　金：上海工程技术大学创新项目《“分形”语言在中式纹样设计中的商业应用》(xjcy202110856040);教育部人文科学研究项目《东方设计学视阈下的数字服装未来走向研究》(23YJC760130)。

摘　　要：以分形艺术为出发点,结合中式传统纹样,将分形语言与中式传统纹样进行融合,得出理性和感性相结合的图案,同时将其运用于文创产品的实际应用中。Fractal art was taken as the starting point,combined traditional Chinese patterns,fractal language was integrated with traditional Chinese patterns,and the patterns combined with rationality and sensibility were obtained.They were applied into the practical application of cultural and creative products.

关 键 词：分形 传统中式纹样 美学 产品设计 JWildfire 

分 类 号：G63[文化科学—教育学]