AI“复生”:一种数字生命的生成、可能及其文化逻辑  

AI "Resurrection":The Generation,Possibility and Cultural Logic of a Digital Life

作　　者：刘永昶[1] Liu Yongchang

机构地区：[1]南京师范大学新闻与传播学院,江苏南京210024

出　　处：《传媒观察》2024年第4期55-62,共8页Media Observer

基　　金：国家社会科学基金重大招标项目“数字媒介时代的文艺批评研究”(19ZDA269)的研究成果。

摘　　要：AI“复生”因人类巨大的心理渴求和愈来愈迅猛的技术迭进,已经在我们的生活界面中有着或隐或现的表达。一部媒介发展史体现着人类与时间抗衡的木乃伊情结,所有媒介其实都是不同层阶的、或微观或宏观的人类“生命”载体。生命必须转化为数据,数据可以重建生命,概言之,放到数字时代的大背景中,AI“复生”其实是人类从数字化生存中逐步推演探寻出的数字化生命可能。一面是需求逻辑,一面是生产逻辑,需求者和技术“灵媒”产生了商品交易的关系,实际上这就是我们这个时代大众文化运行的基本逻辑。“哪里有危险,哪里也就生救渡”,AI“复生”创造了“生机”,也因此会带来危机。终归技术是冰冷的,然而人心赋予它体温。The emergence of AI "resurrection" in our lives,whether implicitly or explicitly,is a result of both the profound psychological yearning of humanity and the increasingly rapid technological advancements.Throughout the history of media development,there exists a pervasive "mummy complex," symbolizing humanity's perpetual struggle against the passage of time.Indeed,all forms of media serve as vessels for various facets of human "life," whether at the micro or macro level.Life is translated into data,and data has the potential to reconstruct life.In essence,within the digital age context,AI "resurrection" represents the prospect of digital life,a concept progressively deduced and explored by humans from the realm of "digital being." This phenomenon embodies both demand and production logics.On one hand,there exists a logical demand for such advancements,while on the other,technological capabilities drive their production.The dynamic between the demander and technology as a "psychic medium" engenders a commodity trading relationship,serving as the fundamental logic of mass culture operations in our era.As the proverb goes,"Where there is danger,there is salvation." AI "resurrection" indeed fosters the creation of "life" but also precipitates crises.However,it's essential to recognize that while technology remains emotionless and detached,it is the warmth of the human heart that imbues it with meaning and purpose.

关 键 词：人工智能 数字生命 “复生” 文化逻辑 

分 类 号：G206[文化科学—传播学]