高校校园文化建设背景下的导视设计研究  

Guide Design Based on the Campus Culture Construction in China’s Universities

作　　者：郑晓静[1] Zheng Xiaojing(School of Arts and Design,Hefei Normal University,Hefei,230601)

机构地区：[1]合肥师范学院美术与设计学院,安徽合肥230601

出　　处：《池州学院学报》2024年第1期128-131,共4页Journal of Chizhou University

摘　　要：通过对高校校园导视的现状分析,指出目前高校导视设计存在设计系统性不强、校园文化与地域文化契合度不高、人文关怀及科技创新不够等问题,提出将高校校园文化与高校所属地域文化有机融合的设计原则,并给出了优化高校校园导视系统设计建议。研究结果表明,高校校园文化建设背景下的高校导视设计优化,能较好地展现高校校园风貌,同时丰富高校校园文化内涵。研究成果可为构建具有地域文化特色和高校校园文化特点的导视设计,提供具有借鉴意义的设计方式。By analyzing the current situation of campus signage in universities,it is pointed out that there are problems in the design of campus signage,such as weak systematic design,low compatibility between campus culture and regional culture,insufficient humanistic care and technological innovation.The design principle of organically integrating campus culture with the regional culture of the university is proposed,and the suggestions for optimizing the design of university campus guidance systems are provided.The results show that the optimization of university signage design in the context of campus culture construction in universities has demonstrated the style of university campuses and enriched the cultural connotations of university campuses.The research results can provide valuable design methods for constructing guidance designs with regional cultural characteristics and university campus cultural characteristics.

关 键 词：导视设计 高校 校园文化 地域文化 

分 类 号：TU984[建筑科学—城市规划与设计]