大兴调查研究之风背景下管理学专业的社会调查研究教学改革初探  

A Preliminary Study on the Reform of Social Research Teaching for Management Majors under the Wind of Investigation and Research

作　　者：黄光于 HUANG Guangyu

机构地区：[1]佛山科学技术学院,广东佛山528000

出　　处：《科教文汇》2024年第9期119-122,共4页Journal of Science and Education

基　　金：广东省基础与应用基础研究基金(2022A1515110506);广东省哲学社会科学规划项目(GD23YGL06)

摘　　要：中国管理学界实践转型,迫切需要大兴调查研究之风,因此提升管理学专业学生的社会调查研究能力势在必行。该文从中国管理实践转型需要出发,探究了社会调查研究在管理学专业中的功能定位,提出了课程思政与调查研究相结合、理论知识与社会实践相结合、质性调研与调查数据相结合、传统定量方法与数据算法相结合、目标导向与问题导向相结合五种教学模式。在此基础上,从调研对象、教材优化、课堂培养、技术应用、考核评价五个方面探讨了社会调查研究教学革新路径,以期培养脚踏实地、实事求是、具备自主调查研究能力的管理学人才。At present,China's management practice transformation urgently needs to develop the wind of investigation and research,and it is imperative to enhance the social investigation and research ability of management students.This paper combines the needs of management practice transformation,explores the functional position of social research in management majors,and proposes five teaching modes combining course ideology and survey research,combining theoretical knowledge and social practice,combining qualitative research and survey data,combining traditional quantitative methods and data algorithms,as well as combining goal-orientation and problem-orientation.On the basis of this,it puts forward the teaching innovation path of social research from such five aspects as research object,textbook optimization,classroom training,technology application and assessment and evaluation,in order to cultivate management talents who are down-to-earth,realistic and have the ability of independent investigation and research.

关 键 词：管理学 社会调查研究 功能定位 教学模式 路径创新 

分 类 号：G642.0[文化科学—高等教育学]