基于文献计量视角的国内外宣翻译研究进展与趋势  

Research Progress and Trends on International Publicity Translation in China from Perspective of Bibliometrics

作　　者：赖安 宾春婷 LAI An;BIN Chunting(School of Foreign Studies,Guilin Institute of Information Technology,Guilin Guangxi,541000,China;School of Marxism,Guilin Normal College,Guilin Guangxi,541199,China)

机构地区：[1]桂林信息科技学院外贸与外语学院,广西桂林541000 [2]桂林师范高等专科学校马克思主义学院,广西桂林541199

出　　处：《文化创新比较研究》2024年第10期162-167,共6页Comparative Study of Cultural Innovation

基　　金：广西高校中青年教师科研基础能力提升项目“翻译传播学视角下桂林涉外酒店外宣文本英译策略研究”(项目编号:2024KY1710)。

摘　　要：该文采用文献计量分析方法,全面梳理和分析了国内外宣翻译研究的进展与趋势。研究通过CNKI和CiteSpace等工具,对247篇相关论文进行了深入分析。结果显示,外宣翻译研究经历了初期探索、缓慢增长、快速增长与高峰及近年下降趋势;研究热点主要集中在传播与传播学、中华文化、翻译策略、对外翻译及跨文化等方面,且呈现一定跨学科特点。同时,该文还揭示了该领域研究质量与影响力的分布情况,通过高引用论文的筛选,展示了影响力较大的学者和高质量刊物。该文旨在为外宣翻译的深入发展提供有益参考,为相关领域研究者提供有价值的借鉴和启示。This article employs bibliometric analysis methods to comprehensively review and analyze the progress and research trends on international publicity translation in China.Through tools such as CNKI and CiteSpace,the study conducted an in-depth analysis of 247 relevant papers.The results indicate that research on international publicity translation in China has gone through initial exploration,slow growth,rapid growth and a peak,followed by a downward trend in recent years.Research hotspots are mainly focused on communication and communication studies,Chinese culture,translation strategies,translation for international readers,and cross-cultural aspects,showing certain interdisciplinary characteristics.Additionally,this article reveals the distribution of research quality and impact in this field.By screening highly cited papers,it showcases influential scholars and high-quality publications.The aim of this study is to provide useful references for the further development of international publicity translation and offer valuable insights and inspiration to scholars and practitioners in related fields.

关 键 词：文献计量分析 外宣翻译 传播 文化 进展 趋势 

分 类 号：H059[语言文字—语言学]