北张村传统造纸非遗文化生态呈现过程中的影像设计实践  

Image Design Practice in the Ecological Presentation of Traditional Papermaking Intangible Cultural Heritage in Beizhang Village

作　　者：张暄 孔英琪 陈贤望 ZHANG Xuan;KONG Yingqi;CHEN Xianwang(Wenzhou Business School,Wenzhou 325000,China)

机构地区：[1]温州商学院,浙江温州325000

出　　处：《造纸科学与技术》2024年第2期149-152,共4页Paper Science & Technology

基　　金：浙江省2020年度省级一流课程广告创意与设计教研项目(SJ2020YLKC18)。

摘　　要：造纸术作为非遗文化,是我国著名的四大发明之一。造纸术不仅是中国古代的伟大发明,还促进了世界文明的发展,引起了国内外的高度关注,尤其是陕西省西安市北张村原始的造纸工艺技术。如何有效传承与保存非遗文化,并完整地将其呈现出来是我们需要关注的问题。基于此,可对非遗文化影像进行设计来传播并保护非遗文化遗产。该影像设计不仅促进了人们对非遗文化的学习,还增强了人们的归属感,同时,为创新保护、传播非遗文化开辟了新的途径。As an intangible cultural heritage,paper making is one of the four famous inventions in China.Papermaking is not only a great invention in ancient China,but also promotes the development of world civilization and has attracted great attention at home and abroad,especially the original papermaking technology in Beizhan Village,Xi'an City,Shaanxi Province.How to effectively inherit and preserve intangible cultural heritage and present it completely is a problem that we need to pay attention to.Based on this,intangible cultural images can be designed to spread and protect intangible cultural heritage.The image design not only promotes people's learning of intangible cultural heritage,but also enhances people's sense of belonging.At the same time,it opens up a new way for innovative protection and dissemination of intangible cultural heritage.

关 键 词：非物质文化遗产 造纸 影像设计 生态文化 

分 类 号：TS938.2[轻工技术与工程]