传统手工类非遗文化产品发展研究——以豫章绣为例  

Research on the development of traditional handmade intangible culturalheritage products: taking Yuzhang Embroidery as an example

作　　者：马琳 叶新梅[1] 龚怡云 易琦梦 侯清森 刘一诺 焦秀琪 Ma Lin;Ye Xinmei;Gong Yiyun;Yi Qimeng;Hou Qingsen;Liu Yinuo;Jiao Xiuqi(Jiangxi Institute of Fashion Technology,Nanchang 330201,China)

机构地区：[1]江西服装学院,江西南昌330201

出　　处：《纺织报告》2024年第4期146-148,共3页

基　　金：大学生创新创业训练计划省级项目(S202313418012);大学生创新创业训练计划校级项目(X202313418028)。

摘　　要：为了解中国传统优秀文化中传统手工类非遗文化产品,笔者通过多渠道收集资料并整理记录。以豫章绣为例,其与其他传统手工类非遗文化产品在发展中面临市场需求不足、传承人减少、知名度低等问题,因此,应充分利用互联网创建网络教学,创新产品设计,与其他产品结合发展,将非遗引进校园。基于此,文章以豫章绣为例探讨传统手工类非遗文化的发展现状及未来发展机遇。In order to understand the traditional handmade intangible cultural heritage products in China’s excellent traditional culture,the author collected data from multiple channels and organized and recorded them.Taking Yuzhang Embroidery as an example,it and other traditional handicraft intangible cultural heritage products are facing problems such as insufficient market demand,fewer inheritors and low popularity in the development.Therefore,we should make full use of the Internet to create online teaching,innovate product design,combine development with other products and introduce intangible cultural heritage into the campus.Based on this,this paper takes Yuzhang Embroidery as an example to explore the current development status and future development opportunities of traditional handmade intangible cultural heritage.

关 键 词：豫章绣 传统手工艺 非遗 传承 

分 类 号：TS935.1[轻工技术与工程]