中小企业跨界创新对可持续竞争优势的影响研究——决策理性的调节作用  

Research of the Effects of SMEs'Cross-Boundary Innovation on Sustainable Competitive Advantage:The Moderating Effect of Decision Rationality

作　　者：奉小斌[1] 沈珂 FENG Xiaobin;SHEN Ke(College of Economics and Management,Zhejiang Sci-Tech University,Hangzhou 310018,China)

机构地区：[1]浙江理工大学,经济管理学院,浙江杭州310018

出　　处：《科学与管理》2024年第3期7-15,共9页Science and Management

基　　金：国家自然科学基金面上项目(72272137);教育部人文社科项目(22YJA630019);浙江省自然科学基金探索一般项目(LY22G020003);浙江省哲学社会科学领军人才培育(青年英才培育)专项课题(23QNYC09ZD)。

摘　　要：VUCA环境下,中小企业尝试突破行业或技术边界开展跨界创新,以构建可持续竞争优势。文章整合资源基础观和决策理性理论,分析中小企业跨界创新对可持续竞争优势的影响,以及决策理性对上述关系的调节效应,并利用208家样本企业数据进行实证研究。结果表明:渐进式跨界创新和突破式跨界创新对可持续竞争优势均产生倒U形影响;因果推理强化渐进式跨界创新与可持续竞争优势的关系,而削弱突破式跨界创新对可持续竞争优势的作用,效果推理的调节作用与之相反;双元决策理性正向调节渐进式跨界创新和突破式跨界创新与可持续竞争优势的关系。Under VUCA environment,SMEs conduct innovation across industry or technology boundaries to build sustainable competitive advantage.Integrating the resource-based view and the theory of decision rationality,this paper investigated the effect of cross-boundary innovation on sustainable competitive advantage,as well as the moderating role of decision rationality.The data of 208 enterprises were used to test hypotheses.The results show that both incremental cross-boundary innovation(ICI)and radical cross-boundary innovation(RCI)have inverted U-shaped effects on sustainable competitive advantage.Causation has a positively moderating effect on the relationship between ICI and sustainable competitive advantage,but negatively moderates the relationship between RCI and sustainable competitive advantage.While the moderating effects of effectuation are opposite.Furthermore,the integration of causation and effectuation has a positive effect on the relationship between ICI/RCI and sustainable competitive advantage.

关 键 词：跨界创新 可持续竞争优势 中小企业 因果推理 效果推理 

分 类 号：F273.1[经济管理—企业管理]