新局·困局·破局:数字技术赋能主流意识形态建设的三维审视  

New Situation,Dilemma,and Breakthrough: AThree Dimensional Review of Digital Technology Empowering Mainstream Ideological Construction

作　　者：张子怡 ZHANG Zi-yi(School of Marxism,Nanjing Normal University,Nanjing 210023,China)

机构地区：[1]南京师范大学马克思主义学院,江苏南京210023

出　　处：《天水行政学院学报（哲学社会科学版）》2024年第3期38-45,共8页Journal of Tianshui College of Administration

基　　金：国家社科基金重大项目“‘两个确立’决定性意义的总体逻辑及实现机制研究”(22&ZD020)阶段性成果。

摘　　要：主流意识形态建设是关乎党的领导、国家安全和民族团结的重要工作。数字时代,主流意识形态既迎来传播模式更加精准化、呈现形式更为立体化、叙事方式更具感性化的新局面,也面临着“数字茧房效应”“数字话语嬗变”“数字技术霸权”“数字资本主义”等一系列衍生问题引发的新挑战。“新局”与“困局”相互交织的复杂形势迫切要求“破局”之策:以党的领导引领数字之“治”、以制度刚性构建数字之“秩”、以技术创新破除数字之“滞”、以价值理性回归数字之“智”,开辟数字技术赋能主流意识形态建设的实践进路。The construction of mainstream ideology is an important task related to the leadership of the Party,national security,and national unity.In the digital age,mainstream ideology is facing a new situation of more pre-cise communication modes,more three-dimensional presentation forms,and more emotional narrative methods,as well as new challenges caused by a series of derivative problems such as the“digital cocoon effect”,“digital dis-course transformation”,“digital technology hegemony”,and"digital capitalism".The complex situation of inter-weaving“new situation”and“dilemma”urgently requires solutions to break the situation:leading the governance of the digital field with the leadership of the Party,constructing the order of the digital field with institutional rigidi-ty,breaking through the backwardness of the digital field with technological innovation,and utilizing the intellectu-al function of digital technology with value rationality to open up a practical path for empowering mainstream ideo-logical construction with digital technology.

关 键 词：数字技术 主流意识形态 价值认同 

分 类 号：D261.1[政治法律—政治学]