数字技术驱动的创业机会进化:一个基于人工物视角的理论模型  

A Theoretical Model from Perspective of Artifacts for Entrepreneurial Opportunity Evolution Driven by Digital Technology

作　　者：曹钰华 Cao Yuhua(Suzhou Institute,Xi'an Jiaotong University,Suzhou 215123,China;School of Digital Economy and Management,Suzhou City University,Suzhou 215104,China)

机构地区：[1]西安交通大学苏州研究院,江苏苏州215123 [2]苏州城市学院数字经济与管理学院,江苏苏州215104

出　　处：《科技进步与对策》2024年第12期1-11,共11页Science & Technology Progress and Policy

基　　金：国家社会科学基金面上项目(17BGL026)。

摘　　要：数字技术重构了创业的时空边界,颠覆了创业的底层逻辑,驱动了创业机会的持续进化,但数字创业机会进化的过程和机制有待深入探索。借鉴Herbert Simon的人工科学理论,基于人工物视角对创业机会的内涵、要素和特征进行界定;明确创业机会进化概念,并基于人工物视角提出创业机会进化的内在动因;阐述数字技术驱动下创业机会进化的过程和类型,明晰数字技术在其中的角色和作用,围绕内在逻辑、基本作用路径和作用机制等,构建数字技术对创业机会进化的驱动机制理论模型。Digital entrepreneurship is the process of developing or using digital technology to implement entrepreneurship,connecting technology,industry and market,and is the key to the prosperity of the digital economy.One of its most significant characteristics is the evolution of entrepreneurial opportunity,but the mechanism by which this evolution is driven by digital technology is not clear.It is essential to analyze the evolution process of entrepreneurial opportunity driven by digital technology and construct a theoretical model for entrepreneurial opportunity evolution,but most existing theories related to entrepreneurial opportunity assume that there are stable boundaries in the process of identification,development and utilization of entrepreneurial opportunities,which is not enough for the mechanism analysis and theoretical development of digital entrepreneurial opportunity evolution.Moreover,research on digital entrepreneurship is still in its infancy,and there are few studies focusing on entrepreneurial opportunity evolution.The leading role of digital technology in the evolution of entrepreneurial opportunities has not been systematically studied.Meanwhile,in view of the limitations of existing theoretical perspectives on entrepreneurial research,some scholars have adopted and developed the artificial science theory of Herbert Simon,and proposed that entrepreneurship can be regarded as a design science and entrepreneurial opportunities can be taken as a kind of artifacts.In order to provide an analytical framework and theoretical model for in-depth and systematic research on the evolution of entrepreneurial opportunity in digital entrepreneurship,this paper follows the writing paradigm of constructive review in the logic of"What-How-Why".First,the connotation of entrepreneurial opportunity is analyzed by integrating the perspective of artifacts,and the characteristics and nexus of entrepreneurial opportunity are clarified.Second,the concept of entrepreneurial opportunity evolution is defined,and the dynamics

关 键 词：数字技术驱动 数字创业 创业机会进化 人工物 

分 类 号：F272.4[经济管理—企业管理]