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作 者:张宁[1] 刘焕成[1] 李孟璐 ZHANG Ning;LIU Huancheng;LI Mengu(School of Information Management,Zhengzhou University of Aeronautics,Zhengzhou 450046)
机构地区:[1]郑州航空工业管理学院信息管理学院,郑州450046
出 处:《档案学研究》2024年第3期76-86,共11页Archives Science Study
基 金:河南省高校哲学社会科学应用研究重大项目“大数据视域下网络舆情的综合治理策略研究”(2024-YYZD-06)的阶段性研究成果。
摘 要:探究数字化时代红色档案资源价值传播的影响因素,对于红色精神的传承与发展具有重要意义。本文基于符号互动理论和刺激-机体-反应模型,构建红色档案资源传播力影响因素模型和假设路径,分析不同层面影响因素对用户的红色档案资源传播行为的影响路径。研究结果显示:“刺激-符号”层面因素、“刺激-互动”层面因素和“用户特质”均对用户“价值感知”具有正向影响;“内在机体感知”层面因素对用户“接受度”具有正向影响作用;“接受度”变量显著正向影响用户“传播行为”。根据研究结论,从构建互动仪式链、跨界协作共享、搭建数智赋能传播空间和关注弱势群体四个方面提出红色档案资源传播力提升路径。Exploring the influencing factors of the value dissemination of red archive resources in the digital era is of great significance for the inheritance and development of the red spirit.This article is based on the theory of symbolic interaction and the stimulus organism response model,constructing a model of influencing factors and hypothetical paths for the dissemination of red archive resources,and analyzing the impact paths of different levels of influencing factors on users'dissemination behavior of red archive resources.The research results show that the"stimulus symbol"level factors,the"stimulus interaction"level factors,and the"user traits"all have a positive impact on the"value perception"of users;The factors at the level of internal body perception have a positive impact on user acceptance;The variable of"acceptance"has a significant positive impact on user"dissemination behavior".Based on the research findings,four paths are proposed to enhance the dissemination power of red archive resources,including building an interactive ritual chain,cross-border cooperation and sharing,building a digital intelligence empowered dissemination space,and paying attention to vulnerable groups.
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