青藏高原草地生态畜牧业可持续发展的商业模式分析  

Analysis of Sustainable Development Commercial Models for Grassland Ecological Livestock Husbandry on the Qinghai-Xizang Plateau

作　　者：穆梦迪 郝俊 李以康[2] 吴登生 Mu Mengdi;Hao Jun;Li Yikang;Wu Dengsheng(School of Economics and Management,University of Chinese Academy of Sciences,Beijing 100190,China;Northwest Institute of Plateau Biology,Chinese Academy of Sciences,Xining,810008,China;Institutes of Science and Development,Chinese Academy of Sciences,Beijing 100190,China)

机构地区：[1]中国科学院大学经济与管理学院,北京100190 [2]中国科学院西北高原生物研究所,西宁810008 [3]中国科学院科技战略咨询研究院,北京100190

出　　处：《青海科技》2024年第2期1-10,共10页Qinghai Science and Technology

基　　金：青海省重点研发与转化项目“绿色有机畜产品输出的‘模式-技术-系统’集成体系研究与示范”(2022-QY-206)。

摘　　要：为了探究数字化信息如何为传统行业创造价值,文章选取青海省畜牧业为研究样本,分析基于全生命周期信息可追溯系统的可持续发展商业模式。通过文献计量软件Citespace梳理我国畜牧业的研究现状,深入分析主流商业模式的特性,提出了信息化可追溯商业模式的框架和整体设计方案。通过案例分析法结合“商业要素”与“价值观”,剖析了可持续发展商业模式对地域性传统畜牧企业的价值影响与改变,为畜牧业现代化转型提供价值以及可借鉴性。In order to investigate how digital information create value for traditional industries,this study selected the livestock industry in Qinghai Province as a research sample and analyzed a sustainable development business model based on a full life cycle information traceability system.The bibliometric method was used to systematically sort out the current research status of animal husbandry in China,conduct a comprehensive analysis of the characteristics of mainstream business models,and propose the framework and overall design scheme for an informatized traceable business model.Through a case study approach combined with the examination of“business elements”and“values”,the study endeavors to dissect the impact of sustainable development business models on regional traditional livestock enterprises.This research contributes insights into the value implications for and adaptability of the livestock industry’s modernization transformation,thereby offering a foundation for informed decision-making in the pursuit of sustainable development in the region.

关 键 词：商业模式 可追溯体系 现代化畜牧业 案例研究 产业转型 

分 类 号：F326.3[经济管理—产业经济] S812[农业科学—草业科学]