网络思想政治教育仪式的建构与优化——以“带着国旗去旅行”全民网络活动为例  

Construction and Optimization of Network Ideological and Political Education Ceremonies: Based on the Case Study of “Traveling with the National Flag” National Network Patriotic Activities

作　　者：李敏[1] 黄俊伟 LI Min;HUANG Jun-wei(School of Marxism,China West Normal University,Nanchong Sichuan 637009,China)

机构地区：[1]西华师范大学马克思主义学院,四川南充637009

出　　处：《山东青年政治学院学报》2024年第4期33-40,共8页Journal of Shandong Youth University of Political Science

摘　　要：网络思想政治教育仪式的开展已成为信息化时代思想政治教育发展的重要趋势。“带着国旗去旅行”全民网络爱国活动,以生活叙事活化爱国话语,以数字化+仪式营造爱国活动的共联共境,以寓意驱动建构情感共同体,通过创新性的仪式展演流程和数字化仪式展演手段,成功地将爱国情感融入网络空间,引起参与者的强烈共鸣。该活动从仪式符号运用、仪式时空构建、仪式展演形式、仪式传播模式四个方面成功地将教育仪式与互联网相结合,实现了全民网络爱国活动的仪式化建构。为提升网络思想政治教育仪式实效,可从以下方面进一步优化:创新仪式符号话语表现形态、拓展仪式时空、促进仪式教育资源融合共进、扩展仪式传播的多维创新空间。The development of network ideological and political education ceremonies has become an important trend in the development of ideological and political education in the information age.“Traveling with the National Flag”national network patriotic activities vivify patriotic discourse through life narratives,create a shared context and atmosphere through digitalization and ceremonies,construct an emotional community through symbolic driving,and successfully integrate patriotic sentiments into the cyberspace by innovative ceremony performance procedures and digitalized means,eliciting strong resonance among participants.The activity effectively integrates educational rituals with the Internet by focusing on four aspects:the utilization of ceremonial symbols,the establishment of ceremonial time and space,the presentation of ceremonial performance,and the mode of ceremony dissemination,and has achieved the ceremonial construction of nationwide online patriotic activities.To further enhance the effectiveness of network ideological and political education through rituals,optimization can be achieved in the following areas:innovating the expressive form of ceremonial symbolic discourse,expanding ceremonial time and space,promoting the integration of ceremonial educational resources,and broadening multi-dimensional innovative space for ceremony dissemination.

关 键 词：网络思想政治教育仪式 “带着国旗去旅行” 运行机理 提升策略 

分 类 号：G41[文化科学—教育学]