武强年画题材图书出版研究(1983—2023)  

A Study on the Publishing of Books Themed on Wuqiang New Year Paintings(1983-2023)

作　　者：金强[1] 周艺 JIN Qiang;ZHOU Yi

机构地区：[1]河北大学新闻传播学院

出　　处：《印刷文化（中英文）》2024年第2期50-63,共14页Print Culture

摘　　要：武强年画作为河北省乃至全国代表性的传统工艺类非物质文化遗产,在弘扬地域特色以及中华优秀传统文化方面发挥着重要作用。图书出版作为保存和传播信息的主要媒介,在弘扬中华文化的具体工作中亦承担着主要责任。因此,武强年画题材图书的创作出版是二者结合的重要发展方向。进行武强年画题材图书出版情况调研,对测评其实际发展程度,同时分析该领域内现存问题和困境具有重要意义。调研发现,相关图书出版存在题材内容单一、装帧设计缺乏创新、数字化开发不足等问题。在数字化等相关技术应用日益广泛的当下,武强年画题材图书出版应紧跟时代步伐,建立数据库平台,充分依托武强年画的丰富资源开展更深层次的创意策划与出版探索,推动木版年画的传承与传播,为传统年画注入新的活力。As a representative intangible cultural heritage item of Hebei Province and even China in the category of traditional crafts,Wuqiang New Year paintings play an important role in promoting art with local features and the excellent traditional Chinese culture as a whole.Publications,especially books,as a major way to preserve and disseminate information,are important for promoting Chinese culture.To publish books themed on Wuqiang New Year paintings is therefore a meaningful way to combine publishing with intangible cultural heritage and a study on such publications can reveal how related work has been done and what are the problems and difficulties in this field.This study identifies the following problems in publishing works themed on Wuqiang New Year paintings:The books lack diversity in their content,a lack of creativity in terms of graphic design,and insufficient digitalization efforts.In response,it is proposed that today,as various digital technologies are widely in use,the publishing of books themed on Wuqiang New Year paintings should keep up with the times,and there should be a database to keep and make good use of the rich resources of Wuqiang New Year paintings and facilitate creative planning and publishing efforts,so as to contribute to the development of woodblock New Year paintings and infuse vitality into traditional art forms.

关 键 词：武强年画 图书出版 河北 非物质文化遗产 

分 类 号：G239.2[文化科学] J218.3[艺术—美术]