《红色中华》的图像分析——兼论中国共产党报刊史上的“图像转向”  

The Image Analysis of Red China——On the “Image Turn” in the History of the Communist Party of China’s Newspaper

作　　者：黄志辉 刘莉 Huang Zhihui;Liu Li

机构地区：[1]江西财经大学人文学院,南昌330013

出　　处：《新闻春秋》2024年第4期73-85,共13页Journalism Evolution

基　　金：江西省高校人文社会科学研究项目“中央苏区时期《红色中华》经济动员研究”(项目批准号:XW19101)。

摘　　要：中华苏维埃中央政府机关报《红色中华》拥有丰富的图像资源,载有众多的插图和“组图”,并且版面中有丰富的地图、图表、刊(版)头画等图像元素。中央苏区其他报刊上也有类似现象,此现象可视为中国共产党报刊史上的“图像转向”。“图像转向”发生于中央苏区是历史的必然走向。残酷的战争环境,要求红色报刊承担起革命动员重任,这为报刊的“图像转向”提供了契机;同时,中华苏维埃政权的建立和苏区美术事业的发展,为这种转向提供了必要的条件。所有图像采用“冲突”叙事框架,构建起中国共产党领导下的苏维埃事业、苏联组成的正义阵营和国民党、日本为代表的帝国主义组成的邪恶阵营之间的二元对立。这两类意象的塑造与传播,既坚定了广大民众对中国共产党领导的信心和走苏维埃道路的决心,又增添了广大民众对国民党及各帝国主义的仇恨,对于革命动员的顺利开展作了一定的贡献。Red China,the official newspaper of the Chinese Soviet Central government,had rich image resources,containing numerous illustrations and“group pictures”,and had rich image elements of maps,charts,journal(edition)head paintings and other pages.Similar phenomenon occurred in other newspapers in the Central Soviet area,which can be regarded as the“image turn”in the history of the Communist Party of China.“Image turn”occurred in the central Soviet area was the inevitable trend of history.The cruel war environment required the red press to undertake the responsibility of revolutionary mobilization,which provided an opportunity for the“image turn”of the press;and the establishment of the Chinese Soviet regime and the development of the Soviet art cause provided the necessary conditions for this turn.All images adopt the narrative framework of"conflict"to construct the binary opposition between the just league composed of the Chinese Soviet Union and the Soviet Union and the evil camp composed of the Kuomintang and the imperialism represented by Japan.The shaping and dissemination of these two kinds of images,strengthened the general public's confidence in the leadership of the Communist Party of China and the determination to take the Soviet road,increased the hatred of the general public to the Kuomintang and the imperialists,and made a certain contribution to the smooth development of the revolutionary mobilization.

关 键 词：《红色中华》 图像 图像转向 中央苏区 

分 类 号：G210[文化科学—新闻学]