中国经济增长驱动汉语国际推广的实证研究  

Research on the International Promotion of Chinese Driven by China's Economic Growth

作　　者：谢孟军 马金国 XIE Mengjun;MA Jinguo(School of Economics,Shandong Technology and Business University,Yantai,Shandong,China,264005)

机构地区：[1]山东工商学院经济学院,山东烟台264005

出　　处：《昆明学院学报》2024年第4期18-28,共11页Journal of Kunming University

基　　金：国家社会科学基金后期资助项目“语言经济学视域下汉语数字化推广应用的经济学价值及实证研究”(23FJLB024)。

摘　　要：随着中国经济实力的持续增强,汉语国际推广作为中华文化世界传播的重要组成部分,其发展步伐也在逐年加快。百年未有之大变局亦为汉语国际推广提供重要历史机遇,文章从经济学视角论证中国经济增长和汉语国际推广之间的内在逻辑关系,构建嵌入收入水平的文化引力模型使用OLS固定效应和系统GMM两种估计方法对汉语国际推广进行实证研究。认为中国经济的持续稳定增长提高了汉语在国际社会的使用频率,吸引更多的人学习并使用汉语,中国收入水平的提升是汉语国际推广的主要驱动因素,且驱动作用表现出明显的企业性质差异、行业类别差异、洲际差异、广度边际等特征。国际经贸合作促使低收入国家学习高收入国家的语言,高收入大国的语言将有机会发展成为国际通用语。中国不仅是人口大国而且是经济大国,随着中国经济实力的不断增强,汉语普通话逐步具备发展成为国际通用语的客观条件,当然汉语的国际推广也是一个漫长的历史过程。With the continuous strengthening of China's economic power,the international promotion of Chinese language,as an important component of the spread of Chinese culture in the world,is also accelerating year by year.The unprecedented changes in a century also provide important historical opportunities for the international promotion of Chinese language.This paper argues the inherent logical relationship between China's economic growth and the international promotion of the Chinese language from an economic perspective,constructs a cultural gravity model embedded in income level,and makes an empirical study on Chinese international promotion by using OLS fixed effect and systematic GMM.It is believed that the sustained and stable growth of the Chinese economy has increased the frequency of Chinese language use internationally,attracted more people to learn and use Chinese language,the improvement of China's income level is the main driving factor for the international promotion of Chinese language,and the driving force exhibits obvious characteristics such as differences in enterprise nature,industry categories,intercontinental differences,and extensive margins.International economic and trade cooperation encourages low-income countries to learn the languages of high-income countries,and the languages of high-income countries have the opportunity to develop into international lingua franca.China is not only a country with a large population,but also an economic power.With the increasing economic strength of China,Putonghua has the objective conditions to develop into an international lingua franca.However,the international promotion of Chinese language is also a long historical process.

关 键 词：HSK 经济增长 汉语国际推广 文化引力模型 

分 类 号：H0-05[语言文字—语言学]