基于美学物我关系的沉浸式文旅演艺沉浸感及观演关系研究  

Immersion of Cultural Tourism Entertainment and the Relationship Between Audience and Performers Based on“Object-I”Relationship in Aesthetics

作　　者：刘畅 林子涵 宋旸 LIU Chang;LIN Zihan;SONG Yang(Department of Stage Art,National Academy of Chinese Theatre Arts,Beijing 100073,China)

机构地区：[1]中国戏曲学院舞美系,北京100073

出　　处：《湖北文理学院学报》2024年第8期73-78,共6页Journal of Hubei University of Arts and Science

基　　金：国家社科基金艺术学重大项目(20ZD22)。

摘　　要：融合了先进数字科技和文化创意设计的沉浸式体验在我国蓬勃发展,尤其在文旅演艺领域,沉浸式体验使旅游者在深度体验和交流互动中多角度、全方位地感知旅游地文化艺术与自然景观风貌。沉浸式文旅演艺对现代沉浸感的营造和新型观演关系的构建与“物我交融”的传统美学思想交相呼应。基于美学物我关系的理论视野,文章认为,沉浸式文旅演艺客体通过视听营造来吸引主体感官,通过情境叙事来联通情感交融,通过文化沉浸来引领思维认同,而“感官-情感-思维”三个沉浸维度也映射了“静观-感知-漫游”三种观演关系。以中国传统美学视角观照文旅演艺,对其未来审美追求与融合创新具有重要实践启发意义,相关现实业态也将不断为新时代话语体系下的中国传统美学思想提供创造性注解。Immersive experience products integrating advanced digital technology and cultural creative designs are booming in China,especially in the field of cultural tourism entertainment.Immersive experience enables travelers to perceive the culture,art and natural landscape of the tourist destinations from multiple angles and in an all-round way in the deep experience and communication and interaction.In immersive cultural tourism entertainment,the creation of modern immersion and the construction of a new relationship between audience and performers echo the“object-I”relationship in traditional aesthetics.Based on this theoretical vision,this paper argues that the object of immersive cultural tourism entertainment attracts the subject’s sense through audio-visual creation,connects emotional mingling through situational narrative,and leads the thinking identity through cultural inculcation,and that the three immersive dimensions of“senses-emotion-thinking”map the relationship of“quietly viewing-perception-roaming”.The perspective of Chinese traditional aesthetics on cultural tourism entertainment has important practical revelation significance for the aesthetic pursuit and integration innovation of cultural tourism entertainment in the future,and the relevant real-life industries will continue to provide creative interpretations of Chinese traditional aesthetic thought under the discourse system of the new era.

关 键 词：文旅演艺 沉浸式体验 物我关系 沉浸感 观演关系 

分 类 号：B834[哲学宗教—美学]