基于OBE理念的会展专业教育与创新创业教育融合实践研究  

Research on the Integration Practice of Exhibition Professional Education and Innovation and Entrepreneurship Education Based on OBE Concept

作　　者：梁颖妍 Yingyan Liang(Guangdong Vocational and Technical College of Light Industry,Guangzhou,Guangdong 510300)

机构地区：[1]广东轻工职业技术学院,广东广州510300

出　　处：《教育教学研究前沿》2024年第5期82-85,共4页

摘　　要：本研究以会展策划与管理专业课程为基础,结合实际教学情况和学生反馈意见,通过融合会展专业教育与创新创业教育,旨在探索有效实现二者融合的方式。目前,我国高校会展专业培养存在问题,包括课程设置单一、缺乏创新创业类课程,教学偏理论化、缺少实践环节,以及传统考核方式缺乏创新性。为解决这些问题,本研究提出将创新创业教育融入到会展专业教育中的方案。本文从国内外相关文献出发,阐述了会展专业教育与创新创业教育的概念、特点以及联系点和差距,明确了研究问题。通过深入剖析会展专业教育与创新创业教育,总结出二者的共同点和差异点,确定了本研究的主要研究思路。最后,本文具体介绍了融合方案,包括课程设置、教学方法、评价方式等,并给出了实施步骤。通过实施这一融合方案,本研究旨在提高大学生的综合素质,增强其创新能力,促进社会经济发展。This study is based on the course of exhibition planning and management,combined with actual teaching situations and student feedback,aiming to explore effective ways to achieve the integration of exhibition education and innovation and entrepreneurship education.At present,there are problems in the training of exhibition majors in Chinese universities,including a single curriculum,a lack of innova⁃tion and entrepreneurship courses,theoretical teaching,a lack of practical elements,and a lack of innovation in traditional assessment meth⁃ods.To address these issues,this study proposes a plan to integrate innovation and entrepreneurship education into exhibition professional education.Starting from relevant literature at home and abroad,this article elaborates on the concepts,characteristics,connection points,and gaps between exhibition professional education and innovation and entrepreneurship education,and clarifies the research questions.By deeply analyzing the education of exhibition majors and innovation and entrepreneurship education,the similarities and differences between the two were summarized,and the main research ideas of this study were determined.Finally,this article specifically introduces the integra⁃tion plan,including curriculum design,teaching methods,evaluation methods,etc.,and provides implementation steps.By implementing this integration plan,this study aims to improve the comprehensive quality of college students,enhance their innovation ability,and promote socio-economic development.

关 键 词：会展专业教育 创新创业教育 融合实践 

分 类 号：G712[文化科学—职业技术教育学]