南音数字化传承的影响因素和路径优化——基于扎根理论的质性分析  

Factors and Path Influencing Digital Inheritance of Nanyin:A Grounded Theory Analysis

作　　者：黄益军 贺盈琪 杨思 HUANG Yijun;HE Yingqi;YANG Si(Business school,Quanzhou Normal University,Quanzhou 362000,China;School of Media,Yanjing Institute of Technology,Langfang,065200,China)

机构地区：[1]泉州师范学院商学院,福建泉州362000 [2]燕京理工学院传媒学院,河北廊坊065200

出　　处：《厦门理工学院学报》2024年第4期30-38,共9页Journal of Xiamen University of Technology

基　　金：福建省社科联一般项目“数字经济背景下福建非遗产业数字化转型机理和路径研究”(FJ2021B027)。

摘　　要：新时代背景下,数字技术对南音的传承具有关键影响,而影响因素则是南音数字化传承的核心变量。基于扎根理论和半结构化访谈、文献梳理的研究发现,南音数字化传承影响因素涵盖政府、文化、资源、市场、人才五个范畴,分别对应导向性因素、驱动性因素、基础性因素、支撑性因素、保障性因素。进一步提升南音文化传承的有效性、可持续性和创新性,需完善政府统筹协调机制,强化南音文化认同,活态传承南音文化资源,拓展南音数字产品和服务,培育南音人才队伍。In the new era,digital technology has a crucial impact on the inheritance of Nanyin,and the influencing factors are the core variables of Nanyin’s digital inheritance.Research based on grounded theory,semi-structured interviews and literature review has found that factors affecting the digital inheritance of Nanyin cover categories of government,culture,resources,market and talent,corresponding to guiding factors,driving factors,foundational factors,supportive factors,and protective factors respectively.To achieve more effective,sustainable and innovative inheritance of Nanyin,it is necessary to improve the government’s overall coordination mechanism,strengthen cultural identity of Nanyin,inherit its living cultural resources,expand its digital products and services,and cultivate talent for more effective inheritance of Nanyin.

关 键 词：南音 数字化传承 影响因素 传承路径 扎根理论 

分 类 号：G114[文化科学]