多元卷烟零售连锁商卷烟销量时间序列分析  

Time Series Analysis of the Sales Volume of a Cross-category Cigarette Chain Retailer

作　　者：刘源[1] 苏鹏 Liu Yuan;Su Peng(School of Preschool Education,Qilu Normal University,Jinan,China;School of Information Science and Engineering,Qilu Normal University,Jinan,China)

机构地区：[1]齐鲁师范学院学前教育学院,山东济南 [2]齐鲁师范学院信息科学与工程学院,山东济南

出　　处：《科学技术创新》2024年第21期221-224,共4页Scientific and Technological Innovation

摘　　要：本文对某多元卷烟零售连锁商的历史烟草销量进行了时间序列分析。主要包括烟草销量的季节性分析,卷烟和非烟商品销量相关性分析,及卷烟平均售价、城镇居民可支配收入与卷烟销量的月度波动关系分析。实证分析结果可对卷烟零售商的科学决策提供有力支持。This paper analyzes the time series of the sales volume of a cross-category cigarette chain retailer.Specifically,it analyzes the seasonal sales of the cigarette sales volume,the correlation between the cigarette sales volume and the non-cigarette goods sales volume,the relation among the monthly fluctuations of the average price of cigarettes,the urban disposable income and the cigarette sales volume.The empirical results will facilitate the decision making of cigarette retailers.

关 键 词：卷烟销量 时间序列分析 多元卷烟零售连锁商 

分 类 号：F426[经济管理—产业经济]