营养标签规范下的预制菜包装信息可视化研究  

RESEARCH ON VISUALIZING PREPARED DISHES PACKAGING INFORMATION UNDER NUTRITIONAL LABELING STANDARDS

作　　者：任毅 吴祐昕[1] REN YI;WU YOUXIN

机构地区：[1]江南大学设计学院

出　　处：《设计》2024年第17期12-15,共4页Design

基　　金：2021年度国家社科基金后期资助项目立项《场景交互设计理论》,项目编号:21FYSB049。

摘　　要：在快节奏的生活背景下,优化快捷预制饮食其营养信息可视化形式,增强有效传达。对相关食品营养标签规范进行了解,结合可视化设计,分析市场行情以及消费者痛点,探讨信息可视化在预制菜包装营养标签信息方向中的应用着力点,了解在当前环境下的优势与挑战。总结预制菜包装信息可视化应用的优选方向,得出产线营养分类路径策略。通过提升包装信息可视化设计在预制菜营养标签中的重要性,推动预制食品信息透明化,促进健康饮食科普。In the context of a fast-paced lifestyle,optimizing the visual representation of nutritional information for fast food aims to facilitate effective communication.This involves an understanding of relevant nutritional labeling standards,coupled with visualization design,market analysis,and an exploration of consumer pain points.The study delves into the application focus of information visualization within the nutritional labeling of Prepared dishes,understanding both advantages and challenges in the current environment.Summarizing optimal directions for the application of information visualization in prepared dishes packaging,the study derives strategic pathways for nutritional categorization along production lines.By emphasizing the significance of visual design in packaging nutritional information for prepared dishes,this research endeavors to enhance transparency in prepared dishes information,fostering public awareness of healthy dietary practices.

关 键 词：食品营养 营养标签规范 预包装食品 预制菜 信息可视化设计 

分 类 号：J524.2[艺术—艺术设计]