教育政策导向的全民阅读主题演化研究  

Research on the Theme Evolution of National Reading Guided by Education Policy

作　　者：叶英平 肖桂玉 周昕[1] Ye Yingping;Xiao Guiyu;Zhou Xin(School of Business and Management,Jilin University,Changchun,Jilin 130012)

机构地区：[1]吉林大学商学与管理学院,长春130012

出　　处：《图书情报工作》2024年第18期97-111,共15页Library and Information Service

基　　金：国家社会科学基金青年项目“基于用户画像的图书馆低幼儿主体阅读推广及阅读服务创新研究”(项目编号:20CTQ011)研究成果之一。

摘　　要：[目的/意义]教育政策代表了国家对于社会、政治等基本的价值选择,对全民阅读具有相当的导向作用。本研究结合教育政策分析国内全民阅读主题的演化情况,为开展新时代全民阅读高质量推广活动提供发展方向指导和建议。[方法/过程]收集2019—2021年期间阅读推广主体发布的阅读推广相关微博,对微博语料进行LDA主题建模聚类,结合微博评论、点赞、转发数量计算主题热度;根据聚类结果通过Word2Vec对语料进行降维建模计算余弦相似度,并结合时间信息,判断主题间的演化关系。[结果/结论]将以上运算结果结合期间发布的重大教育政策进行导向关联分析,得出结论:教育政策与全民阅读密切相关,其变化对全民阅读产生着深远影响。其中,与以德树人为核心、培养德智体美劳全面发展的人才、思政教育等素质教育相关的教育政策对全民阅读主题的演化有显著导向作用。阅读推广方式逐渐增多,但内容丰富性尚需提升,传统主题仍占主导地位,需要更多创新和多样化推广形式的探索。[Purpose/Significance]Education policy represents the basic value choice of the state for society,politics and so on,and has a considerable guiding effect on national reading.This paper hopes to analyze the theme evolution of nationwide reading in China combined with the education policy,and provide guidance and suggestions for the development of high-quality nationwide reading promotion activities in the new era.[Method/Process]This paper collected the microblogs related to reading promotion published by the reading promotion institutions from 2019 to 2021.It employed LDA topic modeling to cluster the microblog corpus,and calculated the topic popularity based on the number of microblog comments,likes and shares.According to the clustering results,it used word2vec to reduce the dimension of the corpus to calculate the cosine similarity,and combined the time information to judge the evolution relationship between topics.[Results/Conclusion]Combining the above calculation with the major education policies released during the period,it concludes that that education policies are closely related to nationwide reading,and its changes have a far-reaching impact on nationwide reading.Among them,the education policies related to quality education,such as moral education as the core,cultivating talents with allround development of morality,intelligence,physique,art and labor,and ideological and political education,have a significant guiding effect on the theme evolution of nationwide reading.Reading promotion methods are gradually increasing,but the content richness still needs to be improved.Traditional themes still dominate,and more innovation and exploration of diversified promotion forms are needed.

关 键 词：全民阅读 阅读推广 教育政策 公共选择理论 主题演化 

分 类 号：G250[文化科学—图书馆学]