隐形冠军企业战略逻辑在动态情境中如何演化?——基于注意力配置视角的纵向案例研究  

How does the Strategic Logic of Hidden Champions Evolve in the Dynamic Environment?A Vertical Case Study Based on Attention Allocation Perspective

作　　者：贾依帛 苏敬勤[1] JIA Yibo;SU Jingqin(School of Economics and Management,Dalian University of Technology,Dalian Liaoning 116024,China)

机构地区：[1]大连理工大学经济管理学院,辽宁大连116024

出　　处：《科学学与科学技术管理》2024年第9期104-121,共18页Science of Science and Management of S.& T.

基　　金：国家社会科学基金重大项目(21&ZD134);中国博士后科学基金面上资助(2023M730466)。

摘　　要：隐形冠军企业如何实现战略逻辑动态演化来适应复杂多变的情境以建立持续性竞争优势,成为学界与业界日渐关注的重要议题。基于注意力配置视角,通过纵向单案例研究方法解析了隐形冠军企业战略逻辑形成及演化的内在机理。研究发现:首先,隐形冠军企业各阶段战略逻辑形成路径是管理者基于当前经营目标,通过对内外部情境信息进行注意力配置,来构建出包括认知倾向度不同的关注焦点及其之间因果逻辑的注意力结构分布的过程;其次,持续保持对内外部情境信息动态变化的警觉性,驱动着管理者以在细分领域中占据较大市场份额为基本认知取向,通过对注意力结构分布进行适配性调整,促使隐形冠军企业战略逻辑发生动态演化;最后,具有不同来源的稳定性与策略性属性特征分别所扮演的“调节器”角色与“适配器”角色,共同促使隐形冠军企业战略逻辑能够平稳及时地在利基市场中实现动态演化。The dynamic evolution of the strategic logic of hidden champions in complex and changing environments is the key to their high degree of focus on niche markets and continued shaping of competitive advantage in the market-place.By analyzing the strategic logic of hidden champions,this study can more deeply summarize the unique formation process and development law of these'specialized and refined'leading firms.Existing literature on strategic logic is mostly based on a static perspective,which has been useful for exploring top-ics such as conceptual connotations,attribute characteristics,and typological features,but it still lacks explanatory power on issues such as the internal mechanism and root causes of the dynamic evolution of the strategic logic of hidden champions.The main reasons being:firstly,there is a controversy in the established research about the attributes characterizing the strategic logic.Secondly,in terms of exploring the evolutionary mechanism of strategic logic,previous literature has highlighted the driving role of the external context,and rarely analyzed the dynamics and complexity of managers'cognitive structure during the formation and evolution of strategic logic from the internal cognitive level.At the same time,although some scholars have tried to introduce the attention allocation into the study of managers'cognitive structure,which provides a theoretical reference for the in-depth analysis of the formation and evolution of strategic logic.Based on the existing theoretical gaps,the research question focuses on"how the strategic logic of hidden champions evolves through the managers'attention allocation in dynamic contexts".In this study,Ningbo HengShuai Co.,Ltd.is selected as the research object,and through the vertical deconstruction of managers'attention allocation process,it reveals the formation path,evolution mechanism and attribute characteristics of the strategic logic of hidden champions in dynamic contexts.The results show that:Firstly,the strategic logic formation path of hid

关 键 词：隐形冠军企业 战略逻辑 注意力配置 动态演化 

分 类 号：F272[经济管理—企业管理]