新媒体环境下高校校园文化环境建设与大学生价值观培养研究  

Research on the Construction of Campus Cultural Environment and the Cultivation of College Students'Values in the New Media Environment

作　　者：周鑫 Xin Zhou(School of Chinese Language and Literature,Jiangsu Normal University,Xuzhou,Jiangsu 221116)

机构地区：[1]江苏师范大学文学院,江苏徐州221116

出　　处：《教育教学研究前沿》2024年第8期33-35,共3页Frontiers of Education and Teaching Research

摘　　要：新媒体的迅速发展深刻影响着当代大学生的学习生活方式和价值观念形成。高校要主动顺应信息技术变革大势,加强新媒体环境下校园文化环境建设,发挥新媒体优势,创新文化传播方式,优化文化育人内容,以高品质的校园文化熏陶影响大学生,引导大学生树立正确价值观。本文在梳理新媒体发展带来的机遇挑战的基础上,剖析了当前高校校园文化建设中存在的不足,提出要坚持内容为王、形式为辅,加强校园文化传播阵地建设,创新文化活动形式,丰富文化育人资源,优化文化环境治理,多措并举提升校园文化的吸引力和感染力,以更好地发挥文化育人功效。The rapid development of new media has a profound impact on the learning and lifestyle as well as the formation of values among contemporary college students.Universities should actively adapt to the trend of information technology transformation,strengthen the con⁃struction of campus cultural environment in the new media environment,leverage the advantages of new media,innovate cultural dissemina⁃tion methods,optimize cultural education content,influence college students with high-quality campus culture,and guide them to establish correct values.On the basis of sorting out the opportunities and challenges brought by the development of new media,this article analyzes the shortcomings in the current construction of campus culture in universities.It proposes to adhere to the principle of content as the king and form as the supplement,strengthen the construction of campus cultural dissemination platforms,innovate cultural activity forms,enrich cultural education resources,optimize cultural environment governance,and take multiple measures to enhance the attractiveness and infec⁃tiousness of campus culture,in order to better play the role of cultural education.

关 键 词：新媒体 校园文化 环境建设 价值观培养 

分 类 号：G641[文化科学—高等教育学]