全民阅读视域下元宇宙阅读信息服务体系构建——基于用户信息接受意愿的扎根理论研究  

Construction of Metaverse Reading Information Service System from the Perspective of the National Reading——Based on Grounded Theory of User Information Acceptance Willingness

作　　者：郭培虹 Guo Peihong

机构地区：[1]广州城市理工学院图书馆,广东广州510800

出　　处：《图书馆工作与研究》2024年第11期5-15,共11页Library Work and Study

基　　金：国家社会科学基金项目“文化自信视域下的经典阅读研究”(项目编号:20BTQ009)研究成果之一。

摘　　要：文章阐释元宇宙阅读的内涵、特征及其对推动全民阅读的意义,采用扎根理论研究方法探索元宇宙阅读用户信息接受意愿影响因素,构建涵盖阅读信息体验、阅读信息效能、阅读信息保障和阅读发展期望4个维度的元宇宙阅读用户信息接受意愿影响因素模型。基于此,构建全民阅读视域下元宇宙阅读信息服务体系逻辑框架,并提出图书馆推动元宇宙阅读信息服务发展的实践进路,即完善元宇宙图书馆顶层设计,赋能元宇宙阅读;占领人才队伍高地,发展元宇宙阅读;开展多元协作,助力元宇宙阅读;融合阅读素养与元宇宙素养教育,推动元宇宙阅读;引导用户由信息接受者转变为品牌价值共创者,促进元宇宙阅读。The article elaborates on the connotation,characteristics and significance for promoting national reading of the metaverse reading.The grounded theory research method is used to explore the factors affecting the information acceptance willingness of metaverse reading users,building a model of the factors affecting the information acceptance willingness of metaverse reading users covering four dimensions:reading information experience,reading information efficiency,reading information guarantee,and reading development expectations.Based on this,metaverse reading information service systems logical framework are constructed from the perspective of national reading,and practical approaches for libraries to promote the development of metaverse reading information services are proposed,which is to improve the top-level design of metaverse libraries and empower metaverse reading;occupy the highland of talent team and develop metaverse reading;carry out diverse collaboration to assist in metaverse reading;integrate reading literacy and metaverse literacy education to promote metaverse reading;guide users to shift from information recipients to co-creators of brand value and promote reading in the metaverse.

关 键 词：元宇宙阅读 信息接受意愿 信息服务体系 图书馆 全民阅读 扎根理论 

分 类 号：G252[文化科学—图书馆学]