基于ARCS模型的AI素养教育创新实践  

Innovative Practice of AI Literacy Education Based on the ARCS Model

作　　者：吴瑕碧 严丹[1,2] 蔡迎春 Wu Xiabi;Yan Dan;Cai Yingchun(Shanghai International Studies University Library;Digital Scholarship Center of Shanghai International Studies University)

机构地区：[1]上海外国语大学图书馆,上海200083 [2]上海外国语大学数字学术中心,上海200083

出　　处：《图书馆杂志》2024年第11期61-68,共8页Library Journal

摘　　要：将阅读推广作为推进AI素养教育的重要路径,利用多样化的活动形式、多层次的服务内容寓教于阅,全方位匹配AI素养多维内涵。针对认知塑造、动机维持、信心建立等关键问题,引入ARCS动机模型设计AI素养教育环节,形成“吸引关注、激发兴趣(A)—关联需求、强化动机(R)—辅助应用、增强信心(C)—创设情境、提升满意度(S)”的完整链条,发挥图书馆整合资源、创新服务与深入互动的平台优势,构建融合阅读推广的素养教育模式,帮助学习者建立提升AI素养的主体自觉。在此基础上,进一步提出了基于ARCS模型的AI素养教育推进策略。This paper explores the innovative practice of advancing AI literacy education through reading promotion.By incorporating diverse activities and multi-level service content,literacy education is integrated into reading activities,comprehensively matching the multi-dimensional connotations of AI literacy.To address key issues such as cognitive shaping,motivation maintenance,and confidence building,the ARCS motivation model is employed to design AI literacy education sessions,constructing a complete chain of“Attention(A)-arousing interest,Relevance(R)-strengthening motivation,Confidence(C)-facilitate application,Satisfaction(S)-creating contexts and enhancing Satisfaction.”This approach leverages the library’s platform advantages in resource integration,innovative services,and interactive engagement,so that the constructed model is integrated with reading promotion and can help learners develop an autonomous consciousness to enhance their AI literacy.Additionally,strategies for further advancing AI literacy education based on the ARCS model are proposed.

关 键 词：ARCS模型 AI素养 AI素养教育 阅读推广 

分 类 号：G252.7[文化科学—图书馆学]