中文学术图书设计发展略述兼比较研究——“三联”与“理想国”的封面设计传承与创新  

A brief Account of the Development of Chinese Academic Book Design and a Comparative Study:The Inheritance and Innovation of Cover Design Between“Sanlian”and“Imaginist”

作　　者：覃一彪 QIN Yibiao(Foreign Language and Research Press,Beijing 100089,China)

机构地区：[1]外语教学与研究出版社,北京100089

出　　处：《北京印刷学院学报》2024年第11期74-78,共5页Journal of Beijing Institute of Graphic Communication

摘　　要：本文对中文学术图书的设计发展进行了略述,并对“三联”和“理想国”两个品牌中的学术图书在封面设计上的传承与创新进行了初步研究,对构成封面设计的主要设计元素进行了三个维度的取样,根据相关数据计算出两个品牌在封面设计上常运用的设计比例,反映出两个品牌在学术图书封面设计上的一些共性与差异。This paper briefly describes the design development of Chinese academic books,and conducts a preliminary study on the inheritance and innovation of the cover design of academic books in the two brands of“Sanlian”and“Imaginist”.The main design elements that constitute the cover design are sampled in three dimensions.According to the relevant data,the design proportions commonly used by the two brands in cover design are calculated,reflecting some commonalities and differences between the two brands in the cover design of academic books.

关 键 词：学术图书 封面设计 三联 理想国 

分 类 号：G232[文化科学]