高职“跨境电商B2B运营”数字化课程教学资源建设研究  

Research on the Construction of Digital TeachingResources for the “Cross-border E-commerceB2B Operation” Course in Higher Vocational Education

作　　者：吴雪飞[1] WU Xue-fei(Business School,Fuzhou Polytenic,Fuzhou Fujian 350108,China)

机构地区：[1]福州职业技术学院商学院,福建福州350108

出　　处：《河北大学成人教育学院学报》2024年第4期28-31,共4页Journal of Adult Education College of Hebei University

摘　　要：建设高职院校跨境电商B2B运营数字化课程资源,旨在满足不同层次、不同领域对跨境电商人才培育的职业教育需求,分析跨境电商B2B运营数字化课程教学资源目前存在的问题,从资源配置、模块设计、资源更新、教学实践、区域性教学设计、课程论坛建设方面提出具有建设性的策略路径具有重要意义。The construction of cross-border e-commerce B2B operation digital curriculum resources in higher vocational colleges aims to provide rich,diversified and personalized teaching resources for vocational education and meet the vocational education needs of cross-border e-commerce talents at different levels and in different fields.This paper analyzes the current problems of cross-border e-commerce B2B operation digital curriculum teaching resources,and puts forward the construction path and ideas from the aspects of resource allocation,module design,resource progressiveness,practice links,regional teaching design,and curriculum forum.

关 键 词：高职 跨境电商 B2B运营 数字化课程资源 

分 类 号：G712[文化科学—职业技术教育学]