个体经验差异对博物馆数字化展示体验的影响研究  

A Study on the Impact of Individual Experience Differences on Museum Digital Display Experience

作　　者：徐博群 朱惠婷 朱昱宁[1] 李曼秋 

机构地区：[1]浙江工业大学设计与建筑学院 [2]浙江大丰实业股份有限公司

出　　处：《建筑与文化》2024年第12期32-34,共3页Architecture & Culture

基　　金：浙江省哲学社会科学规划项目“数字包容视角下博物馆互动艺术营造研究”(项目编号:23NDJC091YB);浙江省哲学社会科学规划项目“集体记忆建构视角下宋韵文化传统器物创造性转化设计研究”(项目编号:24NDJC151YB);文化和旅游部文化艺术研究项目“文化与科技融合下城市公共空间艺术营造研究”(项目编号:2022DG018)。

摘　　要：随着数字技术在博物馆中的广泛应用,“以人为本”的设计理念已成为新趋势。然而,观众个体经验的差异带来了多样化的体验需求。文章旨在探讨不同参观经验水平观众对博物馆数字化展示的体验差异,为提升博物馆的多元化、公平性、可及性与包容力提供见解。通过问卷调查评估观众对数字化展示的吸引力、偏好及反馈,结果表明,随着参观经验的积累,观众对数字化展示的兴趣逐步增强,而当参观经验达到高水平时,数字化展示的吸引力反而减弱,同时观众对展示的互动性和创新性提出了更高的期望。With the widespread application of digital technology in museums,a"human-centered"design philosophy has emerged as a new trend.However,the differences in individual visitor experiences lead to diverse experiential needs.This study aims to explore the experiential differences regarding digital displays among visitors with varying levels of exhibition experience,providing insights to enhance the diversity,equity,accessibility,and inclusivity of museums.Through a questionnaire survey assessing visitor attraction,preferences,and feedback on digital displays,the results indicate that interest in digital displays increases with accumulated exhibition experience.However,at high levels of experience,the appeal of digital displays diminishes,and visitors express higher expectations for interactivity and innovation in the exhibits.

关 键 词：博物馆数字化 参观经验 体验评价 观众研究 

分 类 号：G260.7[历史地理—考古学及博物馆学]