产业链视角下研学旅行产教融合机制创新研究  

Innovation Research on Industry-education Integration Mechanism of Study Tour from the Perspective of Industry Chain

作　　者：王媛媛 WANG Yuanyuan(School of Tourism,Qingdao Technical College,Qingdao,Shandong 266555,China)

机构地区：[1]青岛职业技术学院旅游学院,山东青岛266555

出　　处：《青岛职业技术学院学报》2024年第5期32-36,共5页Journal of Qingdao Technical College

基　　金：2023年度山东省教育教学研究课题(2023JXY137)。

摘　　要：研学旅行作为一种新兴业态,为旅游赋予了教育的内涵,具有广阔的发展空间。当前,产教融合机制未能充分体现产业属性,在一定程度上影响了研学旅行产业的高质量发展。打造多元主体互需、互补、互动的产教深度融合发展格局,需要从产业链的视角把握研学旅行产业发展的深层需求,聚焦市域范围,以数智化技术为支撑,推进政府、高职院校、企业和中小学校的联动合作。As an emerging form of business,study travel has given educational connotation to tourism and has vast potential for development.At present,the integration mechanism between industry and education fails to fully reflect the industrial attributes,which affects the high-quality development of study travel industry to a certain extent.To establish a profound pattern of multi-subject mutual demand,complementarity,and interaction between industry and education,we need to grasp the underlying needs of the development of study travel from an industrial chain perspective,focus on the scope of the city,and promote the linkage cooperation between the government,higher vocational colleges,enterprises and primary and secondary schools with the support of digital intelligence technology.

关 键 词：研学旅行 产教融合 产业链 机制创新 

分 类 号：G632.3[文化科学—教育学]